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Flinstones

Campaign
Agency Network: 
Published/Aired: 
September 2010

Description

Print advertisement created by Formula, Brazil for Formaplas, within the category: House, Garden.

Caption

Formaplas custom-made kitchens. unique like their owners.
Formaplas. For a life less ordinary.

Advertising Agency: Fórmula Comunicação, Florianópolis, Brazil
Creative Director: Gustavo Menyou
Art Directors: Gustavo Menyou, Marcus Vinicius
Copywriters: Marlon de Barros, Nicole Vergetis
Illustrator: Abruzzo Revolux
Image processing: Raphael FS
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everartz's picture

god damn it!!
i cant find words to express the beauty of art here!

everartz
Activity Score 7613
Art Director |

| everartz |

Billoughsby's picture

Well, yabba dabba doo.

Billoughsby
Activity Score 5150
Art Director |

That's it.

morse's picture

I want this kitchen now!

morse
Activity Score 18087
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

suresh90's picture

cool 3D art :)

suresh90
Activity Score 620
Art Director at visualizer |

www.creativevideoads.blogspot.com

Sdb's picture

Scared some NGO will jump to withdraw this campaign.. But very nice work..

Sdb
Activity Score 1362
Copywriter at Working as an intern with O & M, Kolkata for 6 months
Sdb's picture

Looks like the flintstone's canteen.

Sdb
Activity Score 1362
Copywriter at Working as an intern with O & M, Kolkata for 6 months
raulbanderas's picture

nice art

raulbanderas
Activity Score 357
Corbeen's picture

why do u think this is nice art? shadows are terrible.. nothing has a proper lighting..

Corbeen
Activity Score 1093
gioborde's picture

Yeah Corbeen, imagine the upsetment of a common spectator when they realize the shadows problems, and the improper lighting. Cuz thats exactly what theyll be looking at.

gioborde
Activity Score 1387
Art Director at LEO BURNETT |

GiBo

Corbeen's picture

Bravo :) so u are suggesting we should work only for common spectator needs?ok.. why in that case we are gathering on this site where common spectators also don't come? don't ever underestimate the average viewers. they don't realize, but they now whats better.
The lighting still sucks

Corbeen
Activity Score 1093
gioborde's picture

If we were really dealing with an ad that was way off its course in lighting, then I would agree. Here, though it doesnt follow a precise lighting perspective, it doesn´t necesarily "have to" in order to be good artwork, not with the type of illustrations u see here. The type of artwork is appealing with an improved lighting or just the way it is. Of course, im not suggesting it could not be better.

gioborde
Activity Score 1387
Art Director at LEO BURNETT |

GiBo

riyelam's picture

"nothing has a proper lighting.." Elaborate please

riyelam
Activity Score 366
Graphic Designer at Linc Pen & Plastics Limited
Corbeen's picture

Ok, i will try if u want.there are to many unnecessary sources and the shades are treated differently , some times blurry some times with a shape, without any reason. shadows are killing the 3thd dimension of each object just because they are not done properly.What is properly? Take a look on the first print of this campaign (the pink panther ) there the lighting is much better and each of the shadows are having regular source and regular shape and u have the feeling of 3d which is not the case here, no matter that the same production didi it. Here it looks like they just covered everything with black airbrush . No hard feelings.

Corbeen
Activity Score 1093
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