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Garden letters, Schrecken

Agency Network: 
Published/Aired: 
January 2010
Description: 

Each ad shows a word made of parts of plants, saying something very negative, horrific - only that with Fiskars it is trimmed down to a few letters - the way it should be.

Print advertisment created by Heye, Germany for Fiskars, within the category: House, Garden.

The way your garden looks like, lies in your own hands.
Fiskars

Advertising Agency: Heye & Partner GmbH, Unterhaching, Germany
Creative Director: Ulrich Luetzenkirchen
Art Director: Christian Woelky
Copywriter: Stefan Amtmann
Illustrators: Christian Woelky, Maximilian Haupt
Photographer: Mathias Remmling

Comments (7)

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Highest Rated

Guest's picture
Guest

Otro copy más con "...en tus manos" pffff

Guest's picture
Guest

Otro copy más con "...en tus manos" pffff

Guest's picture
Guest

Please no more typographic ads like these. So f-ing boring.

Dzsoi's picture
Dzsoi
Activity Score 8532

Indeed. Typographic ads with the same look!-with/without-those-letters-it-means-something-different! concept.

Hiperion's picture
Hiperion
Activity Score 3138

I don´t get it and I don´t care

Guest's picture
Guest

horrible execution- cheap cheap cheap.- Mr.Ad

Rentokill's picture
Rentokill
Activity Score 26

hey it still sticks out from all the lets-pack-it-to-the-max ads you see all too often. Plus, it does make for a nice gag in german, the gardening scissor cuts the word for horror into the word for hedge.

Guest's picture
Guest

bad, Amazing u even published it.

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