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Traffic Signs, 1

Campaign
Agency Network: 
Published/Aired: 
September 2011

Description

Print advertisement created by Filadelfia, Brazil for Fiat, within the category: Automotive.

Caption

Drinking and driving can be tricky.

Advertising Agency: Filadélfia, Belo Horizonte, Brazil
Creative Director: Dan Zecchinelli
Head of Art: Rafael Gil
Art Directors: Rivadávia Coura, Rafael Gil
Copywriter: Deborah Vasques
Photographer: Marco Mendes / Lumini
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pierrelastname's picture

mmm no.

pierrelastname
Activity Score 2869
Copywriter
karmacoin's picture

mmm why?

karmacoin
Activity Score 688
baliquez's picture

I like it, but I see no connection with Fiat.

baliquez
Activity Score 99
Art Director
mr.x's picture

I like this new approach. But the copy is wack.

mr.x
Activity Score 998
Forsbergs Skola
ybaris's picture

Posibble the first idea or 'word' that writer said to art director and she said; "yes, good one! to go out the agency early.

ybaris
Activity Score 25
Copywriter at İstanbul
F.OFF's picture

very good

F.OFF
Activity Score 38
Taylormade's picture

Agree that the link with Fiat isn't 100% ideal... but it's good enough... and sometimes you need to work with the clients you have to get the good ads out the door.

Taylormade
Activity Score 408
andylefty's picture

Nice and simple.

andylefty
Activity Score 4535
Graphic Designer at Central Saint Martins College of Art and Design
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