Drive Friendly

Agency Network: 
February 2013

Print advertisment created by Humber College, Canada for Fiat, within the category: Automotive.

There are enough angry faces on the road.
Drive friendly.

Advertising School: Humber College, Toronto, Canada
Art Director: Iva Jericevic
Copywriter: Logan Broger

Comments (10)

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Meredith Singh's picture
Meredith Singh
Activity Score 407

Interesting insight for a student ad. it may not speak to a product benefit, but at least it promotes a product attitude.

Although, I think that car on the bottom left looks way friendlier than the Fiat.

morse's picture
Activity Score 18024

Nice idea.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Siddarth Basavaraj's picture
Siddarth Basavaraj
Activity Score 1673

Nice take.

Love creating ads..

faissalo's picture
Activity Score 728

Really nice for a brand awareness exercise. Problem is they don't all look angry at all

Nice init

TheSmirkingFox's picture
Activity Score 145

Nice idea!

kleenex's picture
Activity Score 50548

I am not that many angry faces in the ad though??

mrMagic's picture
Activity Score 798

Like it.

alpanesen's picture
Activity Score 9
Paela Bruno's picture
Paela Bruno
Activity Score 6

Yes many things are seen before, like everything in life, but the Execution is clean and memorable! Good work, excelente = excellent.