Also From This Campaign 33
Description
Print advertisement created by FCB, Brazil for Fiat, within the category: Automotive.
Creative Directors: Sidney Araújo
Art Director: Sidney Araújo
Copywriters: Ricardo John
I like this one... much better than others! It's economic!
yeh, this is probably one of the better ones for me too
Duncan
http://www.dshott.co.uk
Shouldn't economy bear a relationship to efficiency, in cars? Something as redundant as a spiral risks looking wasteful and pointless.
I like this one but I'm not sure if this visual passes the idea of economic or the idea of taking a long way (or time) to get where you want.
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