Advertisement

Riots

Agency Network: 
Published/Aired: 
February 2010
Description: 

Print advertisment created by Publicis, Romania for Fender, within the category: Retail Services.

Back in the 50's oil price didn't cause riots. This did.
Fender Telecaster starting from 1690 ron. www.guitarshop.ro

Advertising Agency: Publicis, Bucharest, Romania
Executive Creative Director: Razvan Capanescu
Art Director: Dragos Ometita
Copywriter: Cezar Panait
Illustrator: Vali Petridean

Comments (8)

Log in or register to post comments
shortafella's picture
shortafella
Activity Score 1063

nice concept

samee's picture
samee
Activity Score 124

good!!

xcreativity's picture
xcreativity
Activity Score 2374

good one!! great copywriter

=== Looking for concept/art creative to form a team to work in independent advertising projects. ===

Alexandre Brito
Personal Page | Blog | Vlog:Video | Plog:Print | Twitter | Facebook

silvi's picture
silvi
Activity Score 4172

Interesting

kylestebbins's picture
kylestebbins
Activity Score 77

terribly copywriting, good concept. why not couple your strong-ish visual with "Back in the 50's, it wasn't oil prices that caused riots." -- Your giving too much of the payoff to me early on... let ME reach the conclusion. It's more memorable that way, and it shows your target audience that you UNDERSTAND them, as opposed to assuming they NEED your help.

here's a good example of the same problem: http://adsoftheworld.com/media/print/durex_maze -- the line "NO EXIT" completely ruined the ad for me. It's like durex assumed I was too stupid to get the joke.

things to consider.

CrackerJackFlash's picture
CrackerJackFlash
Activity Score 19599

Nice work Dragos

Hibon's picture
Hibon
Activity Score 3734

This is more than a idea... is a IDEAL ad for Fender.

Simple ideas are the best !

kagzmainah's picture
kagzmainah
Activity Score 631

love the illustrations!

Advertisement