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Hockey

Agency Network: 
Published/Aired: 
April 2009
FedEx Print Ad -  Hockey

Description

Print advertisement created by BBDO, Canada for FedEx, within the category: Transport.

Caption

Proud supporter of Canada's national pastime.

Advertising Agency: BBDO Toronto, Canada
Creative Directors: Ian MacKellar, Peter Ignazi, Carlos Moreno
Art Director: Linda Carte
Copywriter: Rachel Abrams
Photographer: Shanghoon, Westside Studios
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Highest Rated

CrackerJackFlash's picture

don't be such a sauerkraut

CrackerJackFlash
Activity Score 19601
Creative Director |

www.crackerjackflash.com

ace85le's picture

Very sweet, clever and to the point.

ace85le
Activity Score 3935
Marketing Manager |

-------------------------------

www.scorchidentity.com

Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages

Guest's picture

awesome

Guest
jackmancer2017's picture

i don't get it, is it something Canadian? .... lol

jackmancer2017
jackmancer2017's picture

ah wait, the title is hockey so it's probably icehockey! ;p we don't play that sport here.

nice heh

jackmancer2017
Juan Cabral's picture

As boring as Canada...

Juan Cabral
Activity Score 709
Copywriter |

***
http://ad-genius.blogspot.com/
Advertiser who won 10 or more lions in the last 10 years.
And I am not the real Juan Cabral, guys. So sorry for that!

Guest's picture

vete al carajo cabaral...

Guest
picopalqlea's picture

vete al carajo cabral... and by the way, you can shove up your ass that little monkey of yours...
(if you are the REAL one).

picopalqlea
Activity Score 999
CrackerJackFlash's picture

don't be such a sauerkraut

CrackerJackFlash
Activity Score 19601
Creative Director |

www.crackerjackflash.com

Guest's picture

this isnt juan cabral. Ivan are you allowed to do this?

Guest
ivan's picture

Everybody can pick a nickname he likes, as long as it's clear that it's a nickname. And, I think in this case it is clear.

ivan
Creative Director at Ads of the World
Guest's picture

create creative ads, or else you'll create a grave for your creativity

Guest
alexander_bickov's picture

Done!

alexander_bickov
Activity Score 3279
Guest's picture

may work only where hockey is popular

Guest
jackmancer2017's picture

yep that's exactly why I didn't get it at first look

jackmancer2017
Ivancette's picture

why you keep doing ads of stuffs that looks like other stuff!!!! try thinking!!!

Ivancette
Activity Score 153
Copy Eje Publicitaria |

El que sabe, sabe arte. El que no, es redactor.

Guest's picture

finally, an ad about the Canadian love of hockey that does not make me want to hurl.

Guest
Guest's picture

it works. le hockey. ca c'est super!

Guest
silvi's picture

Very good executed

silvi
Activity Score 4172
Copywriter
Guest's picture

The FedEx logo should have been placed in the middle, like main sponsor logos found at center ice.

Guest
busyb's picture

proud sponsor of fake ads.

busyb
Activity Score 117
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