Custard apple

Agency Network: 
August 2008

Print advertisment created by Bates 141, India for Farm Shoppe, within the category: Retail Services.

Advertising Agency: Bates 141, Kolkata, India
Creative Director: Arjun Mukherjee
Art Director: Diptanshu Roy
Copywriter: Arjun Mukherjee
Photographer: Sanjib Ghosh

Comments (16)

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elyoshiro's picture
Activity Score 546
iT-iS-i's picture
Activity Score 1721

These are a tad bit weird, which makes them kinda cool. But as far as i know, veggies don't grow on trees. This is a sure example, that minimalism doesn't rule the day.

Bath yourself in gold-dust then i'll believe you're filthy rich.

:: Put your ears against the ground so i can walk over what you heard::

teenie's picture
Activity Score 1894

Do you mean "bathe yourself in gold dust"? Just wondering...

Ad_Man's picture
Activity Score 826

what's that? i've never seen that fruit.

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

sneakyhands's picture
Activity Score 1857

i thought it was an artichoke, looks a little like hopps, which like grapes is a vine. mmmm IPA.

MINAKA MORI's picture
Activity Score 90

This ad doesn't give me taste of "fresh Veggies"
The concept is kind of cool.

Don't try to stand out of the crowd; avoid crowds altoghether.

JC Carvalho's picture
JC Carvalho
Activity Score 152

Here in Brazil we call it 'Ata'. It tastes good.

Hell yeah!!

LZMNSTR's picture
Activity Score 8

In Taiwan, it's call Shakya, from the Buddha, because of the shape looks like Shakya's head. but it is in face really good.
very sweet, but has lots of seeds (not small ones, so you have to spit it out.)

Renan Correa's picture
Renan Correa
Activity Score 186

The fruit is good, also the ad. I like it!


Christiano's picture
Activity Score 62

OMG... this ad brilliantly done with only upside down the fruit and put the logo in.
Hahaha... no idea at all. SUCKS big time for this agency.

keddy's picture
Activity Score 124 the word's of U2 "Whats the big idea?"

lishoyg's picture
Activity Score 73

in India we call it "Custard Apple"

kurtberengeiger's picture
Activity Score 7318

In Sweden it's called exotic fruit. Or yucky. Depending on your inclination.

yctham's picture
Activity Score 178

So many names for this fruit, ha! In Malaysia, we call it "Nana" (sounds like a character from Japanese comic).

Guest commenter's picture
Guest commenter

In Belgium it is called: "What the fuck were you smoking when you came up with this AD!"

Guest commenter's picture
Guest commenter

it's called srikaya fruit...

hey2! i cant see it!! suddenly...

wat de hell...??!