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Whale

Campaign
Agency Network: 
Published/Aired: 
December 2011

Description

Print advertisement created by Inbrax, Chile for Faber-Castell, within the category: Office Equipment.

Caption

35% of ocean are oil polluted. 65% of killer whales have died because of this. We want you 100% compromised with the planet.

Advertising Agency: Inbrax, Chile
Creative Directors: Daslav Maslov, Cristián Toffolo, Pancho González
Executive Creative Director: Pancho González
Art Directors: Daslav Maslov, Cristián Toffolo
Copywriter: Pancho González
Account Director: Carolina Pinheiro
Client Team Director: Claudio Aguilar
Illustrator: Mauricio Ahumada
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cvchitale's picture

too far stretched.....

cvchitale
Activity Score 1418
Copywriter
Wordfruit's picture

I don't understand the line "We want you 100% compromised with the planet"

-- might be easier to get comments on this with a new translation...

Wordfruit
Activity Score 1023
Hadrons's picture

yep, still the concept and art are good.

Hadrons
Activity Score 6041

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

NicoCiego's picture

They want us to patronize ecological products such as this one.. Faber Castell Eco.

NicoCiego
Activity Score 1033
Art Director at Quezon City Philippines
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