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Published/Aired: 
December 2007
Description: 

Print advertisment created by Saatchi & Saatchi, India for Explorers & Adventurers Rock Climbing Club, within the category: Recreation, Leisure.

Rock climbing classes for kids.

Advertising Agency: Saatchi & Saatchi, India
Creative Director: Suhas Parab
Art Director: Vihar Patkar
Copywriter: Ritabrata Saha
Photographer: Amol Jadhav
Other additional credits: Vinayak Kurade

Comments (12)

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Enas's picture
Enas
Activity Score 741

i don't like the worm colors here

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Others have seen what is and asked why. I have seen what could be and asked why not.
Pablo Picasso

Scam Detector's picture
Scam Detector
Activity Score 1048

This is about building, not climbing.

skeMaMen's picture
skeMaMen
Activity Score 428

Read again, it's a climbing thing!
The living colors represents sun and whole ambient is like a nature, I guess...?

Design with no knowledge about printing, it's not design!

>>> Designed to be signed...

Scam Detector's picture
Scam Detector
Activity Score 1048

There is a disconnect between the visual and the copy.
The visual says "build" while the copy says "climb".
You want kids to climb, right? So why do they have to build something first before they can climb?

everartz's picture
everartz
Activity Score 7613

this is cool!!!
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Everartz

| everartz |

FlyingDogs's picture
FlyingDogs
Activity Score 968

Love it!

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Bundy Agency's picture
Bundy Agency
Activity Score 597

Solid

siddharthmhatre's picture
siddharthmhatre
Activity Score 11

i real dint get the ad made

niffob's picture
niffob
Activity Score 94

i like it

Malala's picture
Malala
Activity Score 295

nice photography.i think its a creative ad.

FadZ's picture
FadZ
Activity Score 27

doesn't the visual propose danger?

Shanty Mathew's picture
Shanty Mathew
Activity Score 130

Phuleez. Classroom furniture arranged for a climb. Of course, it's dangerous!
Nice.

"Advertising sucks... ever so gently."

"A good advertisement is one which sells the product without drawing attention to itself." - David Ogilvy

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