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Collar, 1

Campaign
Agency Network: 
Published/Aired: 
March 2009

Description

Print advertisement created by BJL, United Kingdom for Eurocamp, within the category: Professional Services.

Caption

Dog-friendly holidays.

Advertising Agency: BJL, Manchester, UK
Executive Creative Director: Billy Mawhinney
Creative Directors: Pete Bastiman, Tom Richards
Art Director: Adrian Dews
Photographer: Euan Myles
Copywriter: Richard Hague
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Guest's picture

The first one made me smile. But seriously, the exact same visual trick done with 3 different dogs? That makes it a campaign? Come on!

Guest
Guest's picture

uglier dogs no?

Guest
funky_frogii's picture

VERY TOUCHING.....

infected by a virus called creative
http://addot.blogspot.com/

funky_frogii
Activity Score 2538
Graphic Designer at Graphic designer. |

Infected by a virus called CREATIVE | "And ya I Love Everything"
http://addot.blogspot.com | http://creativecreepers.blogspot.com

goci134's picture

funny guys... like it!

goci134
Activity Score 243
Copywriter
Blair Semenoff's picture

I agree, first one made me laugh but lame by the 3rd one

Blair Semenoff
Activity Score 651
TruAction Flix provides companies with a new promotional product aimed toward the youth market. This simple yet highly effective marketing tool touches on the 3 main dynamics of neuromarketing; attention, emotional engagement and memory attention
Guest's picture

Ya i like it to.

Guest
LeeHarvey's picture

Very funny campaign!

LeeHarvey
Activity Score 3045
Creative Director
Guest's picture

it's wrong. in the sun the coat of the dog would get brighter, not darker.

Guest
Tazdesigns's picture

Ok I agree with what everyone's commented on, about the same thing being done 3 times... but the original idea still tickles me and it would stick in my mind!

Tazdesigns
Activity Score 20

tazdesigns

Guest's picture

1 ECD & 2 CDs for just this? kidding me...

Guest
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