Not good enough for Beijing, 3

Agency Network: 
August 2008

Print advertisment created by BBH, Brazil for ESPN, within the category: Media.

Olympic Games. For the few good ones.

Advertising Agency: Neogama/BBH, São Paulo, Brazil
Executive Creative Director: Alexandre Gama
Creative Directors: Wilson Mateos, Márcio Ribas
Photographer: Jair Lanes
Copywriter: Isabella Paulelli
Art Director: Vico Benevides

Comments (10)

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M.Yoda's picture
Activity Score 63

Funny! Nice visual.

Audrius Kubrik's picture
Audrius Kubrik
Activity Score 828

Dima's good enough for me. beats cycling, at least.

Wilford Brimley's picture
Wilford Brimley
Activity Score 32

Love it! Great shot, cool tag line. Well done.

Activity Score 1838


This isn't working for me.

The visual doesn't make me want to watch ESPN unfortunately.

I don't think the tag line works either 'Olympic Games. For the few good ones.' not sure what that means.

We're going to need more lube.

feel's picture
Activity Score 168

dont get the meaning, here, is for the few bad ones.

Audrius Kubrik's picture
Audrius Kubrik
Activity Score 828

i'm afraid, doesn't invite me to watch the games either. the olympics spirit (however boring and politically correct it may be) is as far from this ad as i am from china right now. especially the spoonface one.

these cool guys are good at what they do, but not cool enough to wear skinny shorts and play geeky badminton and whatnot?

get out of my dad's telly and let him finish his beer, please.

dodome's picture
Activity Score 6

rely very bad at all.

piet miller's picture
piet miller
Activity Score 58

Is this a Fiat?

floydeepurple's picture
Activity Score 349

Hello ad. What are you trying to tell me?

pscs's picture
Activity Score 440

don't you get it??? this guy is cranking up a car with his head!!!

(I don't get it either)