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Statue of Liberty

Campaign
Agency Network: 
Published/Aired: 
July 2010

Description

Print advertisement created by DDB, Colombia for Energizer, within the category: Electronics, Technology.

Caption

Wrong batteries ruins a great photo.

Advertising Agency: DDB, Bogota, Colombia
Art Director: Juan Gabriel
Copywriter: Lopez Ricardo
Photographer: Uribe Fernando Decillis
Graphic Designer: Juan Gabriel Lopez
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Highest Rated

Guest's picture

That's right!

Guest
mikeelrapido's picture

Everything ok, but picture could be much better... Maybe some movement? Maybe skater jumping? :)

mikeelrapido
Activity Score 1929
Copywriter at Evo S.C. |

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Guest's picture

That's right!

Guest
velle's picture

i agree! the monument will always be there, after all... but if you dont come this way again, there's always flickr. that said, if the subject was a human being doing an action, or something is happening to someone that is newsy - it's a completely different kind of engagement

velle
Activity Score 1550
Copywriter
CamiloSanchez's picture

you're soooooooo right

imagine a girl getting naked in the front apartment, or an alien, or your best friend falling down, bah!

CamiloSanchez
Activity Score 30
JopyCunior's picture

LOL

JopyCunior
Activity Score 223
Copywriter
Dzsoi's picture

See-say ad with no creative idea. This is just reality, no twist, nothing unexpected. Even the insight is pretty old.

Dzsoi
Activity Score 8532
Copywriter at junior copywriter
tongtong li's picture

execution is bad, bad art

tongtong li
Activity Score 26
gbl's picture

Nop.

gbl
Activity Score 451
Copy
Guest's picture

Grammar... Wrong Batteries Ruins??? How can it be ruins???

Guest
dowhatyoucando's picture

but who uses AA batteries for a DC nowadays? all Li-on !!

dowhatyoucando
Activity Score 6
AssassinX's picture

Agree, hahaha

:D

AssassinX
Activity Score 1329
Guest's picture

Bad but published in Archive.

Guest
capywriter's picture

no idea here, it just shows you what really happens where you're batteries run out... boring...

capywriter
Activity Score 5509
Copywriter at Freelance
Guest's picture

pathetic grammar.

Guest
Hiperion's picture

Bad execution and boring idea...

Hiperion
Activity Score 3138
Creative Director at zinkproject Valencia
Cube's picture

Bad art, the idea is nothing new but could be mutch better with a nicer photo.

Cube
Activity Score 458
funky_frogii's picture

very very good/

funky_frogii
Activity Score 2538
Graphic Designer at Graphic designer. |

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Guest's picture

I agree.. its a fantastic pience of work and worth it. Just ignore the comments dude.

Guest
dievill's picture

Muy bueno.

dievill
Activity Score 153
Creative Director at BBDO ECUADOR |

http://www.behance.net/diegovillalba

Guest's picture

Am I the only one that has noticed that the top half of the statue (above the camera) is missing? i maybe wrong but it just doesn't look right to me.

Guest
CamiloSanchez's picture

WRONG
EXECUTION
RUINSSS A
GREAT
FIRST CONCEPT

NOBODY WANTS TO BE ON YOUR PICTURES?

>GET A NEW CAMERA
>TAKE PHOTOGRAPHY LESSONS
>ANYTHING BUT BATTERIES!!!, hahaha

CamiloSanchez
Activity Score 30
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