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Saw

Campaign
Agency Network: 
Published/Aired: 
October 2009
Energia Print Ad -  Saw

Also From This Campaign 2

Description

Print advertisement created by Nave, Brazil for Energia, within the category: House, Garden.

Caption

Home repair can be scary. Not for us.

Advertising Agency: Nave Comunicação, Brazil
Creative Directors: Bruno Alves
Art Director: Fabiano Dalmácio
Copywriter: Bruno Alves
Illustrator: Fabiano Dalmácio
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Highest Rated

cp's picture

scary not illustrated scarily enough
i dont know ... a smiley somewhere might hv added a twist somewat

cp
Activity Score 354
Creative Director
hagemony's picture

yes, it's scary :(

hagemony
Activity Score 335
mikeelrapido's picture

:)

mikeelrapido
Activity Score 1929
Copywriter at Evo S.C. |

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soya2's picture

I like the idea and the copy...... but i dont really like the execution..... they can do better.... scarier perhaps....

soya2
Activity Score 134
Graphic Designer at Coldwell Banker Indonesia
Guest's picture

Agreed. The execution can be better. Just a shadow of a tool on a wall does not make it scary. I think if the shadow looked like something that is scary will help.

Guest
silvi's picture

I don´t like idea, copy or execution.

silvi
Activity Score 4172
Copywriter
Crave's picture

it's not scary, it's horrible

Crave
Activity Score 95
Euro RSCG
cp's picture

scary not illustrated scarily enough
i dont know ... a smiley somewhere might hv added a twist somewat

cp
Activity Score 354
Creative Director
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