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Emirati Expressions, 2

Agency Network: 
Published/Aired: 
January 2009
 Emirati Expressions, 2

Description

Caption

Gallery One, Emirates Palace
20 January - 16 April 2009

Advertising Agency: TBWA\RAAD\Abu Dhabi, UAE
Creative Director: Martin Lever
Art Directors: Mai Korin, Sherif Galal
Copywriter: Farrukh Naeem
Studio: Dheepu Peter
Client Service: Kate Matar
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Guest's picture

?

Guest
Guest's picture

I don't get it neither.
Maybe we should learn more about the culture of Emirates. :/

Guest
Guest's picture

brilliant! just brilliant! cannes gold! what you dont get it? must be you.. has to be..

Guest
picktokyo's picture

if this even shortlisted at cannes I'll quit

picktokyo
Activity Score 1404
Copywriter at JWT
jai hind's picture

do quit right away and do the advertising world a favour
don't just waste your time, when you can't understand
a creative job

jai hind
Activity Score 356
Art Director |

jai hind
art director

Guest's picture

It makes sense for people who know a bit about world cultures. And no - you do not have to be emirati to understand this.

Guest
Guest's picture

funny that you post yourself - but its the same way of advertising - that we never understand - same like the islamic suicide killers

Guest
Guest's picture

Here we go again, stereotyping religions and cultures that we are ignorant about... let's stick to the technical aspects of advertising and design shall we?

Guest
jai hind's picture

Why do they become suicide bombers? Please do not say you do not know the answer.

jai hind
Activity Score 356
Art Director |

jai hind
art director

Guest's picture

uh...?

Guest
trueblue's picture

black and white represent man and woman, cause in emirates man wear white, while women are in always ellegant black! plus the white is bigger, as a man should be! whan we're already stereotyping...

trueblue
Activity Score 2453
Copywriter
Guest's picture

this is simple.. the white is better than the black... is to show that islam love americans stile of life.

Guest
Guest's picture

Man you must have a wider knowledge, to understand. Try to know better about the place and the event than post your stupid comments.
This is just great much better than those silly things posted.
And "picktokyo" u can quit now man don't wait till it will be shortlisted in Cannes
great AD

Guest
Guest's picture

ni puta idea

Guest
izmild's picture

it just nice...

izmild
Activity Score 770
Associate creative director |

izmild
http://uniquetvcomm.blogspot.com

Guest's picture

what a waste of time

Guest
Guest's picture

You're a waste of time. Another think headed person in the creative industry that should not be there.

Guest
anandbhandarkar's picture

the vase and the brush visuals are fine and working for me, but the camera lens itssssss toooo forced

anandbhandarkar
Activity Score 10
NPA, Muscat, Oman |

Edgy

Guest's picture

who ever lives in the gulf will get the idea,
Part of the art is to educate the audience, so get more educated people and learn more about other cultures!

Guest
Guest's picture

I don't live anywhere near the gulf and I got it.
Sad thing women can only be depicted as a black object, uh?

Guest
Guest's picture

and man as a white object?!! so what?!! if you get the campaign concept you won't say so.. plus whats wrong with black! in our culture we say black is the master of all colours! unless you have some racism issues!

Guest
alnore's picture

brilliant, I must say, but as we see here, few understands.
but if this is art, It's a masterpiece.

alnore
Activity Score 212
freelance |

all balls, no brains

Guest's picture

rubbish

Guest
Guest's picture

these are the weirdest comments - I think some commenters are just trying to be flippant and stupid deliberately? wish someone would edit it out so we can see the decent constructive ones...like someone said, just stick to technical aspects...but maybe its better seeing how little educated or how stupidly some things are interpreted?

Guest
Guest's picture

Did not get it... then got it... it works... not cannes... pretty lame the lenses... a bit forced.
Who are you to tell someone to quit!

Guest
shyaab's picture

Hey guys.. i think this is showing arab (emirati) culture which shows men (always white dress) women (black abhaya)... but i am not sure as m from india.

shyaab
Activity Score 8
Creative Director at dubai
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