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Belly

Agency Network: 
Published/Aired: 
March 2008
Eizens Print Ad -  Belly

Description

Print advertisement created by Leo Burnett, Brazil for Eizens, within the category: Recreation, Leisure.

Caption

Does your body work for you or against you?

Advertising Agency: Leo Burnett Brazil
Creative Director: Ruy Lindenberg
Art Director: André Kirkelis
Copywriter: Carlos Schleder
Illustrator: Burti HD
Photographer: Bruno Cals
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Highest Rated

Killer Sambayano's picture

Gorgeous. That pot-belly is gorgeous. This is not an ad, is a joke about fats.

Killer Sambayano
Activity Score 19
Copywriter
Enas's picture

bad visual..sorry

Enas
Activity Score 741
Art Director |

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Others have seen what is and asked why. I have seen what could be and asked why not.
Pablo Picasso

thirty6chambers's picture

i like the visual. nice art direction. this is pretty funny. reminds me of this: http://www.codinghorror.com/blog/images/internet-distractions.png

thirty6chambers
Activity Score 1464
Art Director
Killer Sambayano's picture

Gorgeous. That pot-belly is gorgeous. This is not an ad, is a joke about fats.

Killer Sambayano
Activity Score 19
Copywriter
Tincho's picture

Cool!

Tincho
Activity Score 1093
Art Director
pankajadsoftheworld's picture

like it

pankajadsoftheworld
Activity Score 433
Illustrator
troika02's picture

good one. clean photoshop work. funny too. those two mamas are hot...

troika02
Activity Score 212
Graphic Designer at Graphic Designer
jazarah's picture

i like it

jazarah
Activity Score 1262
copywriter_n's picture

ha ha...like it

copywriter_n
Activity Score 52
Bangkok
a2o's picture

Complete.. Well almost!

Mixing of headline with logo (if it is a logotype) is not appealing though... could have been done in much better way!

a2o
Activity Score 139
Brand Consultancy / Media Mgmt |

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a2obspl

www.alpha2omega.in

everartz's picture

haha! im lean.. this ad is not talking about me! its talking about each fat ass!!! i like it ... xD
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Everartz

everartz
Activity Score 7613
Art Director |

| everartz |

alvinpck's picture

I think the line works better if it's "Does your body work against you?"

...
http://alvinpck.deviantart.com/gallery/

alvinpck
Activity Score 1467
Art Director
iT-iS-i's picture

What a furry large animal that is.

Add insult to injury then burn the candle at both ends.

iT-iS-i
Activity Score 1721
Copywriter |

:: Put your ears against the ground so i can walk over what you heard::

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