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Agency Network: 
Published/Aired: 
September 2010

Description

Print advertisement created by DDB, Canada for Edmonton Bicycle Commuters' Society, within the category: Recreation, Leisure.

Caption

My last relationship was a disaster.
DingDing.ca

Advertising Agency: DDB, Edmonton, Canada
Creative Director: Eva Polis
Copywriters: Eva Polis, Krystin Royan
Art Director: John Halliday
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jackmancer2017's picture

It's difficult to realise this is a campaign for bikes. Not a dating site. Once you get on their site it gets better though.

jackmancer2017
Guest's picture

Where is the connect...sorry
http://twitter.com/krishbhatt

Guest
atb2005's picture

I won't even bother to get on their site. Ugly typography plastered on an image.. DDB, Canada?? More like student work.

atb2005
Activity Score 13557
TiltedChair's picture

I tend to agree. I was looking for some kind of care with the typography, but it's just completely missing. Looks like dook. And I don't get it.

TiltedChair
Activity Score 10
Art Director at Tilted Chair Creative Inc. |

Have a seat. We have an idea.

thedesignaddict's picture

Assuming this is supposed to be a teaser campaign, I am left feeling totally uninterested in checking out the URL. I'm surprised DDB let this one through.

thedesignaddict
Activity Score 5403
Art Director at Freelance
Guest's picture

Super!

Guest
Guest's picture

Next one: I'll run for you.

Guest
Cladman's picture

terrible

Cladman
Activity Score 74
Creative Director at Johnson/Gray Advertising
bobby666's picture

bad creative from DDB. I agree with atb2005 - looks like a student work.

bobby666
Activity Score 1460
RMG Connect, India
yaper's picture

the message is not getting across.

yaper
Activity Score 23
Art Director
Cheerriiee's picture

hate it, looks unfinished, is not even designed.

Cheerriiee
Activity Score 952
Graphic Designer
aRianna_.'s picture

I could have done this as a safe for a school project 2 minutes before it's due. haha good times...

Since I don't think that's the case, FAIL!

aRianna_.
Activity Score 281
Media Buyer at CultureSpan Marketing
No coffee No concept's picture

well done , well shot

No coffee No concept
Activity Score 16
Art Director at Wieden + Kennedy Amsterdam
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