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Eastpak

Published/Aired: 
October 2005
Eastpak

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Description

In France extensive legislation governs advertising, including bans on various categories. The activities of the Association des Professionnels pour une Publicité Responsable (BVP), one of the oldest-established in Europe, place great emphasis on the provision, by its legal department, of copy advice to ensure compliance with legislation and its codes. By the industry's decision, advertising is subject to compulsory pre-clearance by the BVP.

This print campaign for Eastpak was pre-cleared because of an alleged violent content.

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Sven Gali's picture

really pathetic ad

Sven Gali
Activity Score 845
Photographer
Hadrons's picture

don't like it at all.

Hadrons
Activity Score 6041

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

somecopywriter's picture

Terrible

somecopywriter
Activity Score 1113
Copywriter at Boomtown
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