Comments (14)

Log in or register to post comments
sold's picture
Activity Score 3305

this is good

capywriter's picture
Activity Score 5509

and I guess those kids went to the shop theirselves to buy a pen that looks exactly right that...?

thirty6chambers's picture
Activity Score 1464

That's not a big problem for me. I mean, you can find random stuff in your house that looks like something else unintentionally. The problem I see with it is that the cap is clearly orange but the "smoke" is blue.

Tinglow's picture
Activity Score 614

Hey check your semiotics capywriter. Its fuck'd-up. It only goes to say, you dint get the ad.

monicamexico's picture
Activity Score 830

This is weak. Smoking will make my child draw blue clouds? No. That's not the point.

jingwei's picture
Activity Score 150

you're missing the point i think, it's about kids emulating what parents do, it's definitely not about reading the image literally.

Tinglow's picture
Activity Score 614

Phew!!! Finally someone got the ad.

sold's picture
Activity Score 3305

i will give you a really sad, AND TRUE, story:
i had a friend (dead now), he was a cocaine adict.
he had a dougther, age 2 (some years ago).
she saw many times he preparing and sucking the cocaine.
some day i get the house of this friend and i see the daughter playing:
she take 10 coins and start to divide in 2 lines using her hand like a credit card (like cocaine users do), than she call me: "this is mine, this is yours", and star to roll some paper to use...
coin looks like cocaine?

you dont have children, have you?

this is the cause i defend: to make good ad you need to be close to the problem, the solution is there.

can i be wrong?
course!! that make the world so good to live.

monchebeat's picture
Activity Score 114

Excelent AD!!!!!, and i think the ad is't for parenths no for kinds!!!

i think that it's great advertising.

adrianapr's picture
Activity Score 1254

nahhhhhh. cheap. boring. easy. etc.
i've seen MUCH better ideas with this same old concept.
example the one that reapeated the phrases in a childish handwriting.

tagleby's picture
Activity Score 19

ummm... it's ok

shaking's picture
Activity Score 94

very childish

adman007's picture
Activity Score 54

why forcefully? u cant able to think simple...!
learn man learn.

Black.Rainbow.'s picture
Activity Score 162

good but i think it'd be better if they just had a real cigarette lying there, and then a scrawl of some smoke, as above. this would still illustrate the crossover in an original way as intended, but eliminate the forcedness of modifying the cigarette.