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MADE in the USA's picture

There really is no message here. Unfortunately it suffers even more from Poor Photography.

MADE in the USA
Activity Score 434
Other |

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chippery's picture

7. just falls short. can't put my finger on it. gun icons are over used, maybe that's it. and the fund is renowned for killer work, so that's working against this ad. don't mind the photo.

chippery
Activity Score 94
Creative Director
MADE in the USA's picture

NO it is not a gun.

This is exactly my point about - No message and bad photography.
What you are seeing to the right of the Bear is a Drainage pipe. However that pipe might be coming from a pure water spring that needs help draining, I have seen them in person.

It is absolutely not a weapon.

MADE in the USA
Activity Score 434
Other |

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MADE in the USA's picture

I understand they are representing gun barrels, It just doesn’t play

MADE in the USA
Activity Score 434
Other |

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tsunamilaw's picture

visually not as effective as the sky image...perhaps do the gun barrel in perspective will help dramatize the ad more or the bear in upright position like it's being threaten:)

tsunamilaw
Activity Score 115
Art Director
muraliduggineni's picture

Brilliant

muraliduggineni
Activity Score 104
Copywriter |

murali duggineni

FAHAD's picture

good one

FAHAD
Activity Score 85
Art Director
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