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Automatic minibars, 3

Campaign
Agency Network: 
Published/Aired: 
June 2013

Description

Dometic is the world leader in hotel minibars. These ads are

Print advertisement created by FederhenSchneider, Germany for Dometic, within the category: Other.

Caption

A minibar you can truly count on.

Advertising Agency: FederhenSchneider, Cologne, Germany
Creative Director: Christian Schneider
Art Director: Ingo Pagotto
Copywriter: Hendrik Spree
Illustrator: Manfred Liersam
Account Director: Marco Federhen
Account Manager: Christopher Irle
Production Manager: Amelie Uhlenbrock
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certaintly's picture

nice A.D. and really hard product, so (considering that) it's a good visual solve
the direction they chose to go in with the copy is not good though
"keep track of your guest's drinks and reduce loss" doesnt seem like a good thing to say about your product.
it's better to promote a mini bar in your house to share with your friends not to monitor them and make sure they dont drink you dry

certaintly
Activity Score 3994
Rhymie Z's picture

I'm assuming the product is for hotels, not houses -_-

Rhymie Z
Activity Score 92
JWT Damascus |

Rhymie Z

monoliz's picture

yes

monoliz
Activity Score 1304
certaintly's picture

ahhhh, right. my bad

certaintly
Activity Score 3994
kleenex's picture

Not a bad visual.

kleenex
Activity Score 51110
Web Designer/Developer
Lazarus's picture

Interesting typography, but was there a specific reason?

Lazarus
Activity Score 1536
Creative Director
toddy_drunkard's picture

Nice.

toddy_drunkard
Activity Score 50
Creative Director
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