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Darth

Campaign
Agency Network: 
Published/Aired: 
May 2011
DIRECTV Print Ad -  Darth

Also From This Campaign 2

Description

Print advertisement created by Leo Burnett, Colombia for DIRECTV, within the category: Media.

Caption

Your movies in the language you prefer.
Just push the yellow button of your remote control.

Advertising Agency: Leo Burnett, Colombia
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Highest Rated

Glut's picture

nice art, not new idea but yes a new way of showing it

Glut
Activity Score 3935
Public Relations at Glut. Ideas Boutique.
fanboy_killer's picture

Such a great opportunity, could have been done better, imo.

I'd go with "Your movies, your language."

or

a famous quote from the movie (Luke, I'm your father would probably be a major spoiler though) in a language other than the original.

Graphically is kinda meh, tbh.

fanboy_killer
Activity Score 49
Copywriter
Lewisdotcom's picture

Looks like a really cool idea, but the copy seems like a waste.

Lewisdotcom
Activity Score 21
Lroffe1's picture

I have to disagree, I think this is outstanding. Great concept, easy read, stunning visual, clean layout...LOVE IT!

Lroffe1
Activity Score 18
Tejónidas's picture

Just great, bravo colombia!

Tejónidas
Activity Score 246
Copywriter
bakamono's picture

It is good more clear than the other one. Star wars in Japanese. The other one I have no clue. V in .....

bakamono
Activity Score 1002

because therefore it is

ace85le's picture

I like it. Well executed though idea is not new.

ace85le
Activity Score 3935
Marketing Manager |

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divertimento's picture

Nice, Vader is a good job. V is poor.

divertimento
Activity Score 54
publicist
Kriativity's picture

am neutral..i know it has been done before so nothing new..visual could have been different..

Kriativity
Activity Score 414
Mr.Confident12's picture

Great composition but I too think that the copy needs work

Mr.Confident12
Activity Score 3
Glut's picture

nice art, not new idea but yes a new way of showing it

Glut
Activity Score 3935
Public Relations at Glut. Ideas Boutique.
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