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Physical abuse

Campaign
Agency Network: 
Published/Aired: 
December 2011

Description

Print advertisement created by BBDO, Austria for Die Möwe, within the category: Public Interest, NGO.

Advertising Agency: PKP BBDO, Vienna, Austria
Creative Director: Erich Enzenberger
Art Director: Daniela Reichmann
Copywriter: Erich Enzenberger
Photographer: Lukas Spitaler
Artwork: Evelina Sava - PIXTRIX
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Highest Rated

stickynotes's picture

this causes more questions then answers.. strange concept

stickynotes
Activity Score 1094
Kreankak's picture

I don't get it. Please explain me.

Kreankak
Activity Score 41
Hadrons's picture

lost in translation

Hadrons
Activity Score 6041

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

MicheleVirgilio's picture

? can someone help me to understand?

MicheleVirgilio
Activity Score 2617
sambuca's picture

it is an ad for "die möve" which affords protection against physically child abuse in their clinics

sambuca
Activity Score 1066
Art Director at tolingo GmbH
Trichinosis's picture

Unforunately you don't unterstand, what "Möwe" does and how they want to be supportet. And I'm not sure, if the hospital really fits to the topic. I got the impression, that they would help immediately in the case of accidents in children's rooms.
Allthough interesting.

Trichinosis
Activity Score 204
jinfan102's picture

I really don't understand the idea behind this campaign.
But this kid has a nice room with cute toys. I'm jealous.

jinfan102
Activity Score 160
andylefty's picture

He is getting abused so swings and roundabouts.

andylefty
Activity Score 4535
Graphic Designer at Central Saint Martins College of Art and Design
stickynotes's picture

this causes more questions then answers.. strange concept

stickynotes
Activity Score 1094
ella bergh's picture

okkay

ella bergh
Activity Score 112
Creative Director
jullyart's picture

I really do not understand

jullyart
Activity Score 65
Art Director
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