Agency Network: 
December 2012

Print advertisment created by Leo Burnett, Australia for Diageo, within the category: Alcoholic Drinks.

A perfect blend of good and evil.

Advertising Agency: Leo Burnett, Sydney, Australia
Executive Creative Director: Andy Dilallo
Creative Director: Tim Green
Copywriter: Misha Mcdonald
Art Director: Sharon Edmondston
Photographer: Adam Taylor
Art Buyer: James Rogers
Account Supervisor: Peter Bosilkovski
Advertiser's Supervisor: Matt Bruhn
Account Manager: Jodi Mcleod

Comments (7)

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kleenex's picture
Activity Score 51044

Nice set of ads.

vote4pedro's picture
Activity Score 4601

The visual doesn't really connect with the line.

jackmancer2017's picture
Activity Score 6992

This doesn't really give a good example of taste...

prasanno's picture
Activity Score 102

I agree with Jaap; it's not appealing.

my mind bursts's picture
my mind bursts
Activity Score 94

Mmm. Cliche for the 'evil' snake in the context of the Bible. Good and evil, or a perfect blend of scales and fur, or venom and mouse droppings. Right tag line but not the best expression if it here as it doesn't say good and evil. In any case, wouldn't poison and perfection or some other contrast work harder?

ankitadv's picture
Activity Score 818

nice art design and concept also

Spoonfeederxxx11's picture
Activity Score 184

I have to say this is probably one of the best Art Directed ad campaigns I've see in yonks!!!

The idea isn't that good though...

The Art Director is definitely hired...

Well done!!!