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Dad

Agency Network: 
Published/Aired: 
June 2008
 Dad

Description

Caption

Don't make your parents jealous of your other loved ones. Do care for them
more.

Advertising Agency: V2power, Bangkok, Thailand
Creative Director: Panomporn Ishikawa
Art Director: Teera Pichienpak
Copywriter: Thanakorn Poltan
Photographer: Navaratana Donkort
Retoucher: Yothin Watthanasin
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Highest Rated

awenindo's picture

the idea is good...but the art and copy is, well...

awenindo
Activity Score 215
poojagadodia's picture

http://www.WATConsult.com
the campaign doesnt goes with the punch line

poojagadodia
Activity Score 194
jesus_loves_me's picture

I'm sorry. I tried so hard to understand but I just don't get it.

jesus_loves_me
Activity Score 59
Art Director
getconnected2001's picture

Doesn't inspire me to love my parents.

getconnected2001
Activity Score 987
Art Director at New Delhi
the pitts's picture

Oh dear! That's one of the saddest comments I've seen on here for quite a while.

The ads worked for me. Just this morning I took both my parents to the Vets...Sadly they had to be put down.

the pitts
Activity Score 54
smarter
R. Rinaldi's picture

Yawn, coffee, please.

R. Rinaldi
Activity Score 686
Singapore
awenindo's picture

the idea is good...but the art and copy is, well...

awenindo
Activity Score 215
NatalieM's picture

Odd pairing of copy and art direction. Is this saying we're supposed to treat our parents like dogs? These "parents" look pretty happy. Isn't the point to NOT treat your parents like dogs? Maybe there's a cultural barrier here. Fill me in.

NatalieM
Activity Score 1685
Topolewski |

-Natalie
http://www.nataliemarion.com

Neil Levy's picture

these might be the strangest ads i've seen in a long, long time. i don't really get the line and i think it could be stronger (although i think i get the idea still).

Neil Levy
Activity Score 314
Copywriter |

neil levy

McBain5000's picture

Typical lazy creatives! Ad needs to work harder, connection needs to be way more apparent

McBain5000
Activity Score 115
n/a
Kitachi's picture

Your dog was treated better
so your parent want to be your dog instead ????

Kitachi
Activity Score 2
abjinthai's picture

Good ad.
Easy to understand.

abjinthai
Activity Score 9
Other
vivalkiller21's picture

For Thai traditional, A Good people would take care of they old' parent but now many of them ignored. They Just interest and take care only they own family.
They never look to own parent, They let them live alone. It's look simple for foreigner but IN THAILAND it's a very profligate.

vivalkiller21
Activity Score 12
Graphic Designer
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