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Army

Campaign
Agency Network: 
Published/Aired: 
May 2008

Description

Print advertisement created by Saatchi & Saatchi, Vietnam for Cu Chi Museum, within the category: Recreation, Leisure.

Advertising Agency: Saatchi & Saatchi Vietnam
Executive Creative Directors: Steve Hough
Creative Directors: Joel Clement
Art Directors: Joel Clement, Linda Pham
Copywriters: Steve Hough, Chi-Minh De Leo
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Highest Rated

R. Rinaldi's picture

So solid

R. Rinaldi
Activity Score 686
Singapore
phoamcor's picture

Excellent line. And great art direction.

phoamcor
Activity Score 1284
R. Rinaldi's picture

So solid

R. Rinaldi
Activity Score 686
Singapore
craftsman's picture

Excellent!
The all but forgotten art of good writing...
Ironic to see a far superior use of English in a country where English is not a native language.

craftsman
Activity Score 67
Art Director
Jet Propulsion Lab's picture

The chief creatives are all native English speakers. And the creative director is an ex-Goodby Silverstein art director. Andy Greenaway of course is a renowned British art director/writer.

Jet Propulsion Lab
Activity Score 10679
Copywriter
craftsman's picture

Thanks man, I did see the names.
I am from NYC, and sadly there are only a handful of shops that could have pulled something similar in terms of the writing style and attitude.
Cheers.

craftsman
Activity Score 67
Art Director
getconnected2001's picture

Wow..... gr8 copy.

getconnected2001
Activity Score 987
Art Director at New Delhi
Calibarak's picture

Plain copy. So?

Calibarak
Activity Score 302
dnguyen's picture

So, great copy!

dnguyen
Activity Score 81
RMIT
Calibarak's picture

Great copy - all praised by all people from Saatchi Vietnam. Go scam some more.

Calibarak
Activity Score 302
Ad Fanatic who hate Rip-Offs...'s picture

Oh... Saatchi Vietnam, and there's only one Vietnamese in the credits of 9 person?

Ad Fanatic who ...
Activity Score 58
Art Director
dnguyen's picture

... I see 6 people on credit list, and 2 vietnamese names. by the way, in vietnam most creatives are expats. Ignorance is bliss

dnguyen
Activity Score 81
RMIT
truecopy's picture

I agree with the copy. Noone can defeat the impending doom of ants!

truecopy
Activity Score 399
Copywriter |

"Sex sells. Truth even better." - A friend

cfmanager's picture

Expats have more understandings about Vietnam than its native one. It's true!

cfmanager
Activity Score 46
Marketing Manager at PolarZone
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