Advertisement

Drug

Campaign
Agency Network: 
Published/Aired: 
February 2013

Description

We wanted to boil down the fundamental proposition of Crime Stoppers in the simplest most compelling way — if you witness a crime and report it, you retain your anonymity. This campaign strives to remind people of that simple truth.

Print advertisement created by DDB, Canada for Crime Stoppers, within the category: Public Interest, NGO.

Caption

You stay anonymous. Crime doesn't.

Advertising Agency: DDB, Toronto, Canada
Creative Director: Todd Mackie, Denise Rossetto
Copywriter: Alan Topol
Art Director: Pete Ross
Account Supervisors: Rico Tudico, Carly Sutherland
Strategy: Lisa Hart
Photographer: Frank Hoedl
Log in or register to post comments
alausa's picture

Cool campaign.

alausa
Activity Score 1420
Creative Director at Noah's Ark
Featured Content

Latest Collections

Advertisement