Country, 3

January 2007



Come to Burger King Country.
SURGEON GENERAL'S WARNING: The smeel of Burger King french fries causes everyone around you become hungry.

Advertising Agency: .start, Germany
Creative Director: Marco Mehrwald
Copywriter: Bernd Nagenrauft
Art Director: Gesine Schmidt
Photographers: Volker Dautzenberg, Manfred Kirchmayr

Comments (10)

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pixelbomb1's picture
Activity Score 2385

would be nice if he dipped the tip in ketchup.

Arnold Santillan

aj's picture
Activity Score 168

then it wudnt look like a cigi!
it would end up looking like that classic burger king 'fiery fries' ad.
also, here i guess there's an allusion to the malbro man.

dont like these ads much anyways.

eslametman's picture
Activity Score 74

too indirect to miss the point

kre8's picture
Activity Score 989

dont know how smart it is linking an already well-known brand (BK) with a cigarette brand...
might have been good 20 years ago, but today, this sort of thing would flop in most markets i suspect.
and if this campaign has been made specifically for should be working alot harder.
right now, the link between BK and the Marlboro Country is tenuous at best.

johann.s's picture
Activity Score 112

and again the marlboro man ... juhu

chintan ruparel's picture
chintan ruparel
Activity Score 1516

i think these are pushing it 2 much, they're trying real hard! and i hate the warning thingy in the ad...its so wannabe'ish...

~ old habits die hard, older ones never do ~

Pouts's picture
Activity Score 693

I remember an Ad in 2003 for Chupa chups (or something like that) lillipops, it was featuring a the famous Cowboy with a Lollipop, the head line said: Come Back to where the flavour is. In my opinion much better than this series.

Ainadaliel's picture
Activity Score 271

Crispin POrter + Bogusky does it better.

fotdot's picture
Activity Score 673

hmmmm... the Marlboro campaign has been parodied so much. Trying to look for something in this, but I'm not quite sure about them.

snagesh75's picture
Activity Score 58

I think only hardcore smokers will feel to buy these fries....but it will end up with buying few more packets of Marlboro instead of French fries....