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Agency Network: 
Published/Aired: 
October 2013

Description

Print advertisement created by casasanto, Brazil for Companhia Athletica, within the category: Recreation, Leisure.

Caption

Part of your day needs to be dedicated to your body.

Advertising Agency: Casasanto, Belo Horizonte, Brazil
Creative Directors: Robson Santo, Andrés Casariego
Copywriter: Robson Santo
Art Director: André Luiz Carvalho
Photographer: Marco Mendes / Lumini
Account Manager: Débora Brugnoli
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kleenex's picture

They certainly have a concept, but I do not think the whole idea works.

kleenex
Activity Score 51110
Web Designer/Developer
linneagudmundson's picture

would've been better if it was a real person no? why the paperboxes? to reminds us to buy training stuff in paperboxes?

linneagudmundson
Activity Score 279
Copywriter |

Forgive the spelling, am swedish..

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