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Strawberry

Campaign
Agency Network: 
Published/Aired: 
February 2011
Colgate Print Ad -  Strawberry

Also From This Campaign 2

Description

Print advertisement created by Y&R, Panama for Colgate, within the category: Health.

Advertising Agency: Cerebro Y&R, Panama
Creative Director: Jorge Heilbron
Art Directors: Francisco Bernal, Alberto Weand Ortiz
Photographer: Carlos Villarreal
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Tommy G.'s picture

That's well done, we can see the little hole when the seed is removed. just perfect.
I'm not sure about the seed on the ground. They are floating over. Some more shadow+reflection would be better.

Good job overall.

Tommy G.
Activity Score 897
Graphic Designer at Job seeking
morse's picture

This one is great too.

morse
Activity Score 18024
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

ace85le's picture

Hmmm not as clear as the kiwi one. The concept is still there though.

ace85le
Activity Score 3935
Marketing Manager |

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everartz's picture

i think its gonna win something...

everartz
Activity Score 7613
Art Director |

| everartz |

advertising ninja's picture

agreed. its quite damn great way to show product benefit.

advertising ninja
Activity Score 616
Art Director at brain, warsaw
Dirgha's picture

great concept

Dirgha
Activity Score 103
HellFish's picture

I love it.

HellFish
Activity Score 185
Copywriter
Thatthang's picture

Tight concept, brought to life beautifully. Props to the team.

Thatthang
Activity Score 69
jessparker's picture

cute

jessparker
Activity Score 89
Art Director at BBDO
abake's picture

Don't know, it's a great exercise, but it doesn't really make me want to go and buy Colgate dental floss... it's just cute and kinda clever, but not really compelling IMHO.

abake
Activity Score 1262
RMG Connect Colombia
divertimento's picture

Good concept

divertimento
Activity Score 54
publicist
sirvan's picture

Just when you thought there weren't any more good dental floss ads :P

sirvan
Activity Score 29860

+++

"I love some things, and don't love some other things."

Mick Fly's picture

Big yes!

Mick Fly
Activity Score 149
Art Director
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