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Mr.Top's picture

pffffff...

Mr.Top
Activity Score 728
Kateter's picture

italian advertising...

I will never get it...

Kateter
Activity Score 2029
Copywriter
richex's picture

huh! wat a cheap representation of a fine copy...well,except am not geting it right.

richex
Activity Score 18
Graphic Artiste
Stigset's picture

Come on, it's not that bad, I like it, it gets the point across.

Stigset
Activity Score 1454
Art Director
Rekker's picture

nice one!!
good insight

Rekker
Activity Score 123
creative |

Say no more...

sold's picture

bad

sold
Activity Score 3305
Copywriter
brain123's picture

They could have done something much better with that concept.

brain123
Activity Score 830
Creative Director at Crea DRAFTFCB
pietmiller's picture

orrribile

pietmiller
Activity Score 100
Creative Director
everartz's picture

italians are known for their good perfumes, nice fashion and ugly advertising insights
--
Everartz

everartz
Activity Score 7613
Art Director |

| everartz |

CMC's picture

I am Italian. Italian advertising has a very bad reputation. As it should.

It is a very small industry in Italy, It is incestuous and very afraid of newcomers and new thinkers.
Hopefully the Ad industry in Italy will one day open its doors and stop hiding from the rest of the world,
Imagine. If the advertising were as good as the design in Italy. It's impossible why it is NOT.

I agree with Brain123.
This could have gone further in a creative way that would
benefit a great brand like VW.

I think the ad above is trying too hard.

CMC
Activity Score 50
Other
smilepig's picture

too bad for volk ad

smilepig
Activity Score 254
Art Director
Evandro lima's picture

Well guys. Vichy Gitto(Creative Director) is one of the best guys I ever talked . Besides the fact it be a good concept, it´s a day-by day working with good job done. WV have rules for their layouts and etc. The car main caracteristics is there, the car´s (driver) behaviour is there. It´s good see day "normal" working here.

Keep going Vichy..

Ps:Have you guys seein the last WV campaing at archive magazine?(their passat campaign)have you guys notice the last Archive´s Cover?(Italians in paris,Givanni settesoldi and Luisandro del Gobbo) So..please. The Italians are not that bad.

Ps: I´m Not italian.

Evandro lima
Activity Score 140
Copywriter at Creative Director in a Hot-shot- ideas -for -life
Tripioso's picture

OK. I can get it, if i have a "douche" and Bob Marley song on background.

Tripioso
Activity Score 470
Art Director at Grupo Wisa |

Life's a Trip. Enjoy the Ride!

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