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lara's picture

grt.........nice execution

lara
Activity Score 114
Copywriter
lara's picture

but it can also b taken as that product is so deadly that it can turn into snake

lara
Activity Score 114
Copywriter
Modal Writer's picture

was done before for powerade, still, it's working here

Modal Writer
Activity Score 333
Copywriter
popdistortion's picture

It's not that exciting.

popdistortion
Activity Score 1592
squirrely's picture

What is Epcor?

squirrely
Activity Score 316
Graphic Designer
fauxjebus's picture

Epcor is a utilities company (power & water). This poster series is going in elementary schools around Alberta to remind kids not to play around with electricity.

fauxjebus
Activity Score 498
Art Director at WAX
Jet Propulsion Lab's picture

I was about to quickly dismiss this ad as another one of those with an electrical outlet juxtaposed against something else.
Glad I didn't speak too soon.
I love it because of who they're talking to. And because it doesn't talk down to those preadolescents.
The visual device here is very appropriate and memorable.
But you have to admit, we all went through that stage where you just had to stick sharp metal objects into those outlets.
They look so inviting. :)

Jet Propulsion Lab
Activity Score 10679
Copywriter
Chatterjee's picture

good one to watch nice concept and execution but the same time it also make negative point to product

Chatterjee
Activity Score 4
Creative Director |

its hard to notice

.nl's picture

Electricity can be deadly and water is wet.

.nl
Activity Score 207
Art Director
njae's picture

this campaign bores me. cant help it.

njae
Activity Score 68
Art Director
the_ashlands's picture

you bore me.

the_ashlands
Activity Score 1394
Graphic Designer |

www.ashlandic.com

Example's picture

phew it's lame, is this college work?

Example
Activity Score 99
Art Director
Pila's picture

good

Pila
Activity Score 177
Art Director |

Pila

adabortion's picture

If I were a kid, I would be even more curious, wouldn't I?
So I'd grab a sharp metal and poke on it to see if it will react at all!
Remember,the ad is talking to a kid. Adults are more likely to realize the dangers.
In fairness, the execution is not that bad.
Just like the so many "not bads" we've seen before.

adabortion
Activity Score 615
Creative Director
SuzieY's picture

I like this ad a lot. Real interesting

SuzieY
Activity Score 24
Other
Bianconiglio's picture

who is the target? electricians? children? parents?

Bianconiglio
Activity Score 406
Copywriter
LetitbeKNOWN's picture

To the point, swift. Completely relevent to target. CHILDREN in schools. Suddenly it seems better.....Eh.

LetitbeKNOWN
Activity Score 36
Art Director
bloomix's picture

hmmmm, not for me. sorry i cant add anything more constructive

bloomix
Activity Score 51
Copywriter
apfelbutzen's picture

:-(

apfelbutzen
Activity Score 44
Other
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