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Campaign
Agency Network: 
Published/Aired: 
December 2010

Description

Print advertisement created by FCB, Argentina for Citric, within the category: Non-Alcoholic Drinks.

Caption

Citric: Non-processing process

Advertising Agency: Draftfcb, Argentina
Executive Creative Director: Javier Campopiano
Creative Director: Lulo Calió
Copywriter: Claudio Brutto
Art directors: Lulo Calió, Martín Stuart
Ilustration: Cristian Turdera
3D Ilustration: t3rcera
Retouch: Diego Huesca
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Tspot's picture

Fun, good-looking campaign. Really nice.

Tspot
Activity Score 241
Copywriter
Roger Keynes's picture

Love the orchard juicer! :)

Roger Keynes
Activity Score 5498
Copywriter |

The Jobless Writer
Will Think for Salary

jackblack's picture

Okay.

jackblack
Activity Score 2357
Art Director
suresh90's picture

awesome illustration :)

suresh90
Activity Score 620
Art Director at visualizer |

www.creativevideoads.blogspot.com

fotdot's picture

Looks cute. But that's about it.

fotdot
Activity Score 673
Creative Director
morse's picture

Superb campaign. I want to see more!

morse
Activity Score 18087
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

AdArena's picture

Nice Work

AdArena
Activity Score 25
Art Director at Working
kleenex's picture

Fun ad.

kleenex
Activity Score 52582
Web Designer/Developer
shah wali jan's picture

looks cute.But that's about it

shah wali jan
Activity Score 257
Graphic Designer at coffee communication
shahidali's picture

Effective. Like it. Will ensure viewer's engagement and i'm assuming the retention of the message will also be strong.

shahidali
Activity Score 4069
Dhaka, Bangladesh |

shahid

manumartin5's picture

cute ad, great execution and it make sense to your communication

manumartin5
Activity Score 1196
Art Director at Infinity Advertising Services Pvt. ltd.
mikeelrapido's picture

Cute - this good word for this ad.

mikeelrapido
Activity Score 1929
Copywriter at Evo S.C. |

<---------------SexInAds------------------>

http://www.facebook.com/sexinads
http://sexinads.tumblr.com

CuriousPencil's picture

Wayhaaaay - live action flowcharts!

I do like this. Something about Lilliputians at work makes it work.

CuriousPencil
Activity Score 4225
Copywriter
bitebrands's picture

small objects, great concept..

bitebrands
Activity Score 36
Lroffe1's picture

I created an account just to be able to post a comment on this campaign. I absolutely adore all three of these ads, without a doubt some of the best and most refreshing work I have seen.

Lroffe1
Activity Score 18
fourwd87's picture

love the copy "non-processing process"

fourwd87
Activity Score 148
KyungHee university |

life is either, a daring adventure or nothing

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