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Cinema

Agency Network: 
Published/Aired: 
January 2009
Description: 

Print advertisment created by Saatchi & Saatchi, Switzerland for Ciba, within the category: Personal Accessories.

Say it with your eyes.
For your free trial ask your optician today or visit wearlenses.ch

Advertising Agency: Saatchi & Saatchi Simko, Switzerland
Creative Director: Jean-François Fournon
Art Directors: Julien de Preux, Matt Smith, Philippe Schwaar
Copywriter: Derek Green
Illustrator: 3D Th1ng
Photographer: Frank p. Wartenberg
Account Manager: Sophie Halpérin

Comments (5)

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Highest Rated

Guest's picture
Guest

disaster!

Guest's picture
Guest

It's a bit of a stretch. It's not like these are cosmetically enhancing, coloured contact lenses.

Guest's picture
Guest

disaster!

kurtberengeiger's picture
kurtberengeiger
Activity Score 7323

I actually kind of like the line and the photos. But I very much dislike these "humanised" eyeballs. They were completely unnecessary. Sorry.

atb2005's picture
atb2005
Activity Score 13557

I don't know how people can possibly hate this. It's brilliant! It's called eye contact (not voice contact).

Guest's picture
Guest

to me it sends out the wrong message, If hes unhappy with his mrs, then why is he holding her hand and still looking?

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