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Digestivo Natural, Pig

Campaign
Agency Network: 
Published/Aired: 
September 2010

Description

Print advertisement created by ADN, Argentina for Chofitol, within the category: Pharmaceutical.

Caption

Don't let food make you feel bad.

Advertising Agency: ADN Comunicación, Buenos Aires, Argentina
Creative Director: Pablo Ferrari
Art Director: Gastón Gándara
Copywriters: Matías Abbondio, Guillermo Ponce
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jackmancer2017's picture

I don't get it. Food doesn't make me feel bad. I think it's lost in translation.

Font looks like Disney btw.

jackmancer2017
HappyHour's picture

The product is a digestive. I think you're lost in translation.

HappyHour
Activity Score 2381
Guest's picture

I think the translation would be: "don't let the food makes you feel sorry about your self" something like that, as if you were doing something bad by eating them! And I agree with you, It's not Disney font at all!

Guest
Guest's picture

Make me laugh, very nice!!

Guest
Guest's picture

This are other posible translations:

Don't let food hurt you

Feel good, whatever you eat!

Feel good, no matter what you eat!

Guest
Sushi lover's picture

put this ad in China, I wonder people will feel bad, or DELICIOUS. lol

Sushi lover
Activity Score 907

Dream needs to be big!

paumarques's picture

m'agrada el gir creatiu que li han donat. Pren nota Alka Seltzer! felicitats!

paumarques
Activity Score 1312
Copywriter |

Pau Marquès
(+34) 670 36 79 83
blogdepaumarques.blogspot.com

Guest's picture

Love it!

Guest
Guest's picture

I showed this to my art director... his first thought when simply seeing the visual: "Bacon?" :)

Guest
Guest's picture

This is great! Every person who complimented this ad went out and excitedly bought the product.

Guest
Jupiter's picture

what are they selling exactly?

Jupiter
Activity Score 547
Artifarty |

commenting just to gather more pencils:-)

Guest's picture

I don't think the fact the brand is a 'natural' digestive plays any part in the concept, just the fact that it's a digestive. Very clever and fresh approach I think...nice art direction.

Guest
Guest's picture

I like these! A fresh approach.

Guest
Roshan Quintus's picture

like it very clear .good thing abt this ad is u fel it.

Roshan Quintus
Activity Score 667
Saatchi & Saatchi - Sri Lanka |

bite me

Guest's picture

i have turned vegetarian after looking at these ads... thank god!

Guest
Guest's picture

good for you!

Guest
Guest's picture

me too - this is more supporting vegetarian cuisine!

Guest
Guest's picture

great ads

Guest
Guest's picture

i really like the art direction.
well done!

Guest
Guest's picture

Pero... esto es una cagada atroz!

Las imágenes hacen un indiscutible llamado a la zoofilia, ya que ningún ser humano puede hacer la vista gorda ante tan hermosas, tiernas y tibias criaturas del edén.
Pero... qué falta de respeto, atorrantes, malandrines, canallas, crápulas!
Y, además, creo que es un plagio de una campaña hecha por mí hace 2 años sobre los daños causados por la bomba de hdrógeno.

Un abrazo cordial.

Teniente Comandante Geordi LaForge

Guest
Guest's picture

¿Sos vos barba?

Guest
Guest's picture

can someone explain me the disney tipography in this add. jaja

Guest
Anonymous Author's picture

Delicious ambiguity.

Anonymous Author
Activity Score 1541

Write a wise saying and your name will live forever – Anonymous.

http://www.anonymousauthor.co.nz
www.twitter.com/@anonauth

Guest's picture

me gusta guey!!! buenos afiches!!!! saludos

John

Guest
Guest's picture

esta pieza esta robada! es muy chida pero guey! todos nos damos cuenta de que es igual a esta otra! http://adsoftheworld.com/media/print/nirlep_pig
hay que ser muy pinche cabron para copiarse de esta manera!

Guest
Guest's picture

I don't get it either

Guest
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