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vexguy's picture

hw it happens.?

Activity Score 93
mrtalented's picture

looks more like heart operation. confusing logic.

Activity Score 2171
Creative Director
cmac's picture

this is too forced..... a doctor isnt going to have that on his surgey gown, the other 2 are better. The first series in this campaigns had a doctors office with those running number framed on their wall like what doctors do with their degrees, diplomas etc

Activity Score 82
Art Director
jungleraven's picture

superb! lovely! bravo!

Activity Score 291
Copywriter |

Sell the sizzle, not the steak.

gooshpa00's picture

This is one of my favorite campaigns. It won several big awards as well.

Honestly, it's great to see a nonscam ad with a real insight for a real client.

Activity Score 10
Creative Director
Rog's picture

The more you guys don't like it...
the more I'm liking it.

Power to the 'everyday' image/insight/idea.

"It's Mabo. It's land rights. It's the VIBE, your honour!"

Activity Score 6080
Copywriter |

>>>> That's not an ad. THIS is an ad.

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