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Wanted

Campaign
Agency Network: 
Published/Aired: 
June 2011
Capstar Print Ad -  Wanted

Also From This Campaign 2

Description

Print advertisement created by Longplay, Brazil for Capstar, within the category: Pharmaceutical.

Advertising Agency: Longplay, Sao Paulo, Brazil
Creative Director: Fernando Luna
Art Director: Eduardo Basque
Copywriter: Francine Bittencourt
Illustrator: Natan Nakel
Digital Artist: Luis Fasoli
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Phony Ads's picture

Really?

Phony Ads
Activity Score 149
Copywriter
gadgets's picture

unfortunately i cannot give 0.5 stars...1 star is too much

gadgets
Activity Score 1063
MidasTouch's picture

Déjà vu.

MidasTouch
Activity Score 1024

//usevertising v.s badvertising//
C'est une question de vie ou de mort.

Nike Diesel's picture

Jebus!
This is soo lame.

Nike Diesel
Activity Score 13630
Art Director
kimbaze's picture

the sixties are back...

kimbaze
Activity Score 102
Creative Director at ImpactBBDO Algeria |

coz i said so

viisshnu's picture

Is this a joke?

Sorry, but this is very juvenile.

viisshnu
Activity Score 14
Copywriter
shahidali's picture

I personally don't find the idea bad. Though not the newest of all ideas:-) The execution has areas of improvement. Too many elements in the bottom.

shahidali
Activity Score 4069
Dhaka, Bangladesh |

shahid

Rotzgoht's picture

Could've been OK, if still unoriginal, at least a fun read. But it's another example of copy lost in translation. Ick.

Rotzgoht
Activity Score 186
SuperAndrew's picture

Student work?

SuperAndrew
Activity Score 103
Art Director
Nike Diesel's picture

Yes, but the bad kind.

Nike Diesel
Activity Score 13630
Art Director
Glut's picture

no please

Glut
Activity Score 3935
Public Relations at Glut. Ideas Boutique.
CuriousPencil's picture

deleted. Thought it was a scam. Turns out it's an agency from an award-winning country that makes original work fantastically often, that deserves every piece of praise, and this piece fully fits into the level of opinion I have for much of the output there.

Tell you what, fuck it, can't un-delete, but this is a SCAM. The agency quoted above does have Capstar as a client. But looking at the work it does for the brand, a Novartis sub-brand, it will always be Novartis-branded as the parent company.

Ivan, you guys need to take a S E R I O U S look at your submissions process. This site is taken seriously by the advertising community. You've just let some student prank come in and damage the reputation of a brand, and an agency, because you're not spending time to make sure the agency has actually submitted something. You told me earlier in the year that you can't spend time checking if people are who they say they are. And that they can fake email addresses.

Make the time. Get a Skype account, spend pennies telephoning them. Otherwise you've just highlighted a really brilliant way for disgruntled people to sabotage reputations.

CuriousPencil
Activity Score 4225
Copywriter
Nike Diesel's picture

You got my vote! :)

Nike Diesel
Activity Score 13630
Art Director
ajitart's picture

Bad execution Bad Idea....:(

ajitart
Activity Score 53
Art Director at 3bnf
bluemonster's picture

I thought it was a wanted poster from the anime "one piece."

bluemonster
Activity Score 28
ace85le's picture

this look like a google search image edited with Paint.

ace85le
Activity Score 3935
Marketing Manager |

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