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Basketball

Agency Network: 
Published/Aired: 
June 2011
Description: 

Print advertisment created by BBDO, Canada for Canadian Paralympics Committee, within the category: Recreation, Leisure.

He doesn’t expect special treatment. Until he gets to the podium.

Advertising Agency: BBDO, Toronto, Canada
Executive Creative Director: Ian MacKellar
Creative Directors: Peter Ignazi, Carlos Moreno
Copywriter: Greg Buri
Art Director: Julie Nikolic
Group Account Director: Lori Davison
Photographer: Chris Woods
Head of Design: John Tisdall
Typographers: Julie Nikolic, John Tisdall
Retouching: Chris Woods
Studio: SGL

Comments (8)

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Highest Rated

sukhdev's picture
sukhdev
Activity Score 148

i liked it.. great copy and visual but i dont know something is missing.

Ed Rapport's picture
Ed Rapport
Activity Score 724

I like the copy..

ace85le's picture
ace85le
Activity Score 3935

Copy's alright. But somehow it lacks the x-factor.

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bhuvneshwar.chd's picture
bhuvneshwar.chd
Activity Score 989

like all three.

"If you are irritated by every rub, how will you be polished?"
— Rumi

kleenex's picture
kleenex
Activity Score 50118

I agree..

Glut's picture
Glut
Activity Score 3935

good approach for difficult thing to communicate

abdeLooK's picture
abdeLooK
Activity Score 250

i agree, goog concept

Boxey's picture
Boxey
Activity Score 8879

Expected take.

sukhdev's picture
sukhdev
Activity Score 148

i liked it.. great copy and visual but i dont know something is missing.

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