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Published/Aired: 
February 2008
Camel Print Ad -  Discover more

Description

Print advertisement created by Saatchi & Saatchi, Italy for Camel, within the category: Tobacco.

Advertising Agency: Saatchi & Saatchi, Milan, Italy
Creative Directors: Guido Cornara, Agostino Toscana
Art Directors: Timur Kulenovic, Norbert Graf
Photographer: Jan Steinhilber
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Highest Rated

Pacific Blue's picture

Yeah, Absolut Camel

Pacific Blue
Activity Score 335
Art Director |

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/// The clock is laughing in my face ///

Kateter's picture

italians...

Kateter
Activity Score 2029
Copywriter
orbeat's picture

yep, luckily or unluckily some people and some ads happen to be.. italian.. Thanks for your deep and non-stereotypical pearl of wisdom. Now, when you have something genuinely incisive or critical to say, we will all be interested in reading it.

orbeat
Activity Score 24
Copywriter at HCC
Kateter's picture

don't read it then.

who asked you to?

Kateter
Activity Score 2029
Copywriter
ricklongo's picture

I like the "tobacco seriously damages health" copy.

ricklongo
Activity Score 1244
Crayon's picture

i think it's the best part))

Crayon
Activity Score 163
Copywriter
teenie's picture

I thought this was an anti-tobacco message. It's the only part of the whole ad I get!

teenie
Activity Score 1894
Copywriter
anand_rohit85's picture

DEAR TEENIE, i culdnt get whts with d line "tobaco seiously damages health"...plzz reply me....
Keep Rocking!!

anand_rohit85
Activity Score 29
Ad Agency |

The elevator to success is out of order. You'll have to use the stairs... one step at a time.

jimkuz's picture

It's a great image - too bad it promos cancer sticks.

jimkuz
Activity Score 412
Graphic Designer at Freelance
Jon-Paul Mountford's picture

Unsure about this one.
If you see the rest of the campaign there's a couple of cracking pictures.
There's an amazing underwater one and the best of the bunch is a one with Chinese lanterns.

It's great photography and faultless retouching, but I agree with Jim there, shame about the product.They certaintly have that "hey can you see the camel" thing going for them.

www.jpmountford.com

Jon-Paul Mountford
Activity Score 890
Photographer |

www.jpmountford.com

kurtberengeiger's picture

Zzzzzzz....

kurtberengeiger
Activity Score 7323
Copywriter
yahoof's picture

Yawn

yahoof
Activity Score 4
Sydney
ChuckNorris's picture

ABSOLUT SMOKING?

ChuckNorris
Activity Score 834
Creative Director
Pacific Blue's picture

Yeah, Absolut Camel

Pacific Blue
Activity Score 335
Art Director |

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/// The clock is laughing in my face ///

RITALIN's picture

hahaha, exactly. They`ve been doing this absolut-copy for years, how can this be?
Dude, another reason for don`t smoke

RITALIN
Activity Score 91
Creative Director at McCann Santiago |

Digital Integration Director of McCann Santiago
ritalinleon.wordpress.com

justmyopinion's picture

if you look closely, you can see a person attached to an iron lung...

justmyopinion
Activity Score 28
Creative Director
monicamexico's picture

What a horrible ad. Boring, meaningless . . .

monicamexico
Activity Score 830
protex.happydent's picture

is it about coffee as an alternative for smoking?

protex.happydent
Activity Score 30
Copywriter
orbeat's picture

mh

orbeat
Activity Score 24
Copywriter at HCC
puji's picture

it's good simply reveling everything .......

puji
Activity Score 7
pune
stke's picture

i don't get it

stke
Activity Score 274
Copywriter
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