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Holiday

Campaign
Agency Network: 
Published/Aired: 
May 2016

Description

Print advertisement created by FabraQuinteiro, Brazil for Caloi, within the category: House, Garden.

Caption

Driving one hour a day, in 10 years, one person will stay the equivalent of 51 extended holidays inside a car.
Ever since Caloi was founded, thousands of Brazilians dream, have fun and live unforgettable moments on top of two wheels. Pedaling is good for the heart and for the soul. And with all these 110 years in mind is how we celebrate our anniversary.

Advertising Agency: FabraQuinteiro, São Paulo, Brazil
Creative Director: Paschoal Fabra Neto
Art Director: Bruno Cirello
Copywriters: Ricardo Frezza, Hildebrando Neto
Illustrator: Mauricio Pierro
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Highest Rated

Blinvers's picture

The most realistic of all! The ilustration is very nice too.

Blinvers
Activity Score 81
capywriter's picture

could be me, but that headline is a bit awkward.

capywriter
Activity Score 5509
Copywriter at Freelance
Blinvers's picture

The most realistic of all! The ilustration is very nice too.

Blinvers
Activity Score 81
theoldman_son's picture

It's hard to find campaigns with different executions with the same level of creativity. I'm sure they could go on for years with this. Congrats!!

theoldman_son
Activity Score 317
Art Director
Readymade72's picture

Nice effort with the illustration.

Readymade72
Activity Score 20
Ad Agency
Guest's picture

I hate traffic!! I like this ad!!

Guest
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