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Cavegirl

Campaign
Agency Network: 
Published/Aired: 
June 2010

Description

Print advertisement created by Trigger, Canada for Calgary Zoo, within the category: Recreation, Leisure.

Caption

Go back in time.
Dinosaurs Alive!

Advertising Agency: Trigger, Calgary, Canada
Creative Director: Patrick Doyle
Art Director: Joel Arbez
Copywriter: Saro Ghazarian
Photographer: Ric Kokotovich
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Highest Rated

dsklan's picture

go to kasachstan!

dsklan
Activity Score 1926
Art Director at homeshop
iwannatalktosamson's picture

hahahah! Funny stuff.

iwannatalktosamson
Activity Score 701
Jamaica Ad School
dsklan's picture

go to kasachstan!

dsklan
Activity Score 1926
Art Director at homeshop
Guest's picture

learn to spell!!

Guest
Hiperion's picture

alive?

Hiperion
Activity Score 3138
Creative Director at zinkproject Valencia
rurorjuror's picture

really funny! girl rulez.

rurorjuror
Activity Score 745
Art Director at Tough Slate Design, Kyiv, Ukraine |

http://coroflot.com/flashback62

Kateter's picture

absolut BS

Kateter
Activity Score 2029
Copywriter
iwannatalktosamson's picture

If by BS you mean 'brilliant stuff', then I agree.

Well maybe not brilliant, but pretty funny and original.

iwannatalktosamson
Activity Score 701
Jamaica Ad School
Pedestrian's picture

If me and the creative team sat around the table and said "The idea behind the Dinosaurs Alive campaign is: 'Go back in time' and we're going to show kids who look like cavemen." I wouldn't consider it to be original at all. In fact, it's probably the least original path to take.

Pedestrian
Activity Score 492
iwannatalktosamson's picture

But would giving a little girl the face of a caveman be the first way you'd think about taking kids to the past?

iwannatalktosamson
Activity Score 701
Jamaica Ad School
Pedestrian's picture

No. But that's mainly because after you've shown a cave boy and a cave girl, the "idea" is already over. If the idea only stretches to two executions, then it's not much of an idea.

And yeah, I see there are 2 more executions to this Zoo stuff, but those aren't really attached to this idea. Which goes to show you how much trouble they were having. This campaign is "go back in time" and the other is "real dinosaurs. real scary." yet they're both supposed to be part of the same campaign...which is strange.

Pedestrian
Activity Score 492
Kateter's picture

no, I mean the real, the original, the one and only BS.

Kateter
Activity Score 2029
Copywriter
Doni Jono's picture

hahahahahahahha..look at her face..very funny

Doni Jono
Activity Score 114
Art Director at London School |

www.fingertrip.tumblr.com

CrackerJackFlash's picture

Sweet

CrackerJackFlash
Activity Score 19601
Creative Director |

www.crackerjackflash.com

keithstoeckeler's picture

I find this funny and creepy at the same time. Haven't quite figured out which has won over...

keithstoeckeler
Activity Score 425
Jakarta Jack's picture

Heheheh, Aphex Twin's kids.

Jakarta Jack
dreadboy's picture

Was so looking for the fellow ad commenter that related this to Aphex Twin. That's one of the several reasons I like this campaign. Another would be the subtleness of the prints.

dreadboy
Activity Score 413
Photographer |

Portfolio * Myspace * Facebook
i can't even spell my name without 'ad'

beingofageoldgrace's picture

so when i go back in time girls become guys?

btw: def. an aphex twin kid...

beingofageoldgrace
Activity Score 353
Guest's picture

If your target audience is parents, then it may be a bit much for them. The girl, the beard... Of course there is an idea here, though.

Guest
paumarques's picture

Bon retoc i millor concepte! felicitats!

paumarques
Activity Score 1312
Copywriter |

Pau Marquès
(+34) 670 36 79 83
blogdepaumarques.blogspot.com

Hibon's picture

Funny... kids will love this work. (that's the big deal)

Hibon
Activity Score 3734

Simple ideas are the best !

zenshoker's picture

jajajaa bravaso!!

zenshoker
Activity Score 29
Graphic Designer at Mayo Draft FCB, Peru
Zaidi's picture

shit

Zaidi
Activity Score 80
Advertising
Aphex's picture

Haaaaa!!! This is a new campaign of Chris Cunnigham!!

Aphex
Activity Score 264
Copywriter |

"Si eres buen copy, presiona alt + F4"

bmeza88's picture

love the artwork, copy could have been a little less gimicky

bmeza88
Activity Score 54
Guest's picture

how

i find it bang on

Guest
Guest's picture

This makes no sense...

Guest
Rare View's picture

who'd go to place that make your face looked like a caveman??

Rare View
Activity Score 30
Art Director at Indohome
the_lizard_king's picture

What's da point??? I can c ppl finding it funny... but i think its just way to dragged

the_lizard_king
Activity Score 1257
Copywriter at Forecast advertising |

And then GOD said...
Let there be creativity!!!

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