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Lamp

Campaign
Agency Network: 
Published/Aired: 
February 2008

Description

Print advertisement created by Prasad, Spain for Cadena Ser, within the category: Professional Services.

Caption

We award ideas that shine with their own light.

Advertising Agency: Prasad, Barcelona, Spain
Art Director: Luis Eduardo García
Copywriters: Albio Sánchez, Haris Amiel
Photographer: Jordi Bernabé
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deepa's picture

cool......... u have shown it well.... but i think the idea is common.

deepa
Activity Score 10
bangalore
BOOBJOB LOOBCANNON's picture

The line is clunky as hell.

A bit of a lame effort for a creative awards ad.

BOOBJOB LOOBCANNON
Activity Score 1838
Other |

We're going to need more lube.

niru1984's picture

Same visual was used for a teeth-whitening chewing gum ad, the guy was holding the chewing gum in his hand. This is k, but it works better there

niru1984
Activity Score 54
Copywriter at Brand Portrait
krautland's picture

I want to believe this is some funny homage ad but there's no hint, so I'll assume it's just a ripoff of an ad shot by nadav kander for orbit in 2007. the original was done by Energy BBDO in chicago.

here are the three originals:
http://www.billcharles.com/kander/poppics/nk_Orbit_swim.jpg
http://www.billcharles.com/kander/poppics/nk_Orbit_goth.jpg
http://www.billcharles.com/kander/poppics/nk_Orbit_tropical.jpg

krautland
Activity Score 3216
Art Director at erm... no calls please.
krautland's picture

btw: I emailed the ad above to the art director behind the orbit stuff.
he's amused.

krautland
Activity Score 3216
Art Director at erm... no calls please.
robottttrockkkk's picture

somos creativos?

[ http://eltubedeyou.blogspot.com ]

robottttrockkkk
Activity Score 814
Copywriter at Quorum / Nazca Saatchi & Saatchi
adstrike's picture

hoooo nooooo, and it is an ad for creatives... shame of you

adstrike
Activity Score 334
Copywriter
Mathias's picture

hate to say it but... done a thousand times

Mathias
Activity Score 59
KY-Akademien, Göteborg
Ainadaliel's picture

Orbit Whitening Gum in the U.S. had the same print idea. And it made sense with the product.

Ainadaliel
Activity Score 271
Copywriter
jungle boy's picture

chewing a lot of gum i see....

jungle boy
Activity Score 196
Triton communications, Mumbai
Perry Mason's picture

Ya hecho. Muy hecho.

Y Johnny cogió su fusil......

Perry Mason
Activity Score 26
ZaboZaboZabo's picture

Not this one, then.

ZaboZaboZabo
Activity Score 593
Art Director
orangemind's picture

entonces no premiarán este aviso

quizás debieron decir: no envíen ideas tan malas como este aviso...o... no importa lo malo que sea, igual tienes un premio...

orangemind
Activity Score 2
Art Director
budibud's picture

What a classic...

budibud
Activity Score 128
Copywriter at Freelance |

Boediboed
Trying to retire ad-man

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