Agency Network: 
August 2010

Print advertisment created by Publicis, Australia for Burn, within the category: Non-Alcoholic Drinks.

Advertising Agency: Publicis Mojo, Sydney, Australia
Creative Director: Micah Walker
Art Director: Andrew Ostrom
Copywriter: Ian Williamson
Producer: Alison Dunlop
Account manager: Simon Ludowyke

Comments (15)

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Matt Tonkin's picture
Matt Tonkin
Activity Score 168

I like the line and that is about it.

elyoshiro's picture
Activity Score 546

Nice copy

silvi's picture
Activity Score 4172

Great copy. Smart.

TommyO's picture
Activity Score 1866

Brilliant copy, but a flying burning man...? I don't know. I'll stick to the brilliant copy.

Migzter13's picture
Activity Score 973

decent line. It's kinda like one of those 'suck it up and shove it' type.

Stop Mediocrity. Start Creativity.
There are two kinds of people in the world; people who like mustangs (cool people) and people who like camaros (idiots).

Admonger's picture
Activity Score 18

Although I like the line, I somehow can't figure out the connection of it to the visual.

Anonymous Author's picture
Anonymous Author
Activity Score 1541

Then everything is boring except the arbitrary division of eternity.

Write a wise saying and your name will live forever – Anonymous.

dollypoppin's picture
Activity Score 1423

Really nice copy.

"Nihil sub sole novum"

gbl's picture
Activity Score 451

this art has been done twice, so is boring. Very cool copy.

Guest's picture

you have to watch the document behind it to get the visual
it is very cool piece
google it, burn film

Guest's picture

I like it but, or selling the product it does nothing. I can drink your drink more than once so by default you're boring.

Chris's picture
Activity Score 1935

they've done two executions of this, that's saying something. cant relate line to visual. if they shot a man in a fire suit set him on fire and made him do some rails and jumps, that would be sweet.

il nekro's picture
il nekro
Activity Score 74

Amazing. Love it.

Dzsoi's picture
Activity Score 8532

This copy rocks. Well above the level of "do(n't)". Should have sticked to this one.

remotedt's picture
Activity Score 92

coming from a skateboarder/snowboarder of many many years... the images in this series suck! complete loss of credibility! i hope they are targeting people that are not real snow/skate enthusiasts...