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Boat

Campaign
Agency Network: 
Published/Aired: 
April 2013

Description

Print advertisement created by Y&R, Peru for Británico, within the category: Education.

Advertising Agency: Y&R, Peru
Executive Creative Director: Flavio Pantigoso
Head of Art: Christian Sánchez
Copywriters: Daniel de León, Daniel Lobatón
Art Directors: Alejandro Bottas, Edher Espinoza
Illustrator: Igor Bastidas
Account Supervisor: Carla Wilson
Account Executive: Anne Achata
Client Approval: Cecilia Kruger
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Highest Rated

morse's picture

Nice links guys, but I still like this new execution! :)

morse
Activity Score 18024
Art Director |

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feysal's picture

i like the style.

feysal
Activity Score 2571
Art Director at Zilojo |

groovy baby!

jackmancer2017's picture
jackmancer2017
Activity Score 6992
Copywriter at Editor/Student
Andrej Troha's picture

Misunderstanding is a key insight for every language school. Including this timeless gem:
http://www.youtube.com/watch?v=yR0lWICH3rY

Andrej Troha
Activity Score 613
jackmancer2017's picture

Well yes but same insight doesn't necessarily mean same idea, as your YouTube link showcases.

jackmancer2017
Activity Score 6992
Copywriter at Editor/Student
Andrej Troha's picture

I agree 100%, that's also my point.

Andrej Troha
Activity Score 613
Andrej Troha's picture

Good. Very good. Love the 60's acid infused art!

Andrej Troha
Activity Score 613
Ramat Ajala's picture
Ramat Ajala
Activity Score 794
morse's picture

Nice links guys, but I still like this new execution! :)

morse
Activity Score 18024
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

kleenex's picture

I like the artwork on all of the ads.

kleenex
Activity Score 51098
Web Designer/Developer
Farragut's picture
Farragut
Activity Score 236
General Manager
ivook's picture
ivook
Activity Score 136
Copywriter at Mccann Erickson Perú
boom's picture

Nice idea

boom
Activity Score 160
Art Director
certaintly's picture

I have this concept in my portfolio. i did it a while ago. thank god i posted it on the adsoftheworld forum or people might not believe me.

http://adsoftheworld.com/forum/137055

same concept (very similar) different execution. i was planning on simplifying the execution.

My question is: can i keep this in my portfolio now???

certaintly
Activity Score 3994
Andrej Troha's picture

As I wrote above, misunderstanding is a key insight for every language school. So if yout think that's new approach or concept, think again.

Andrej Troha
Activity Score 613
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