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I Love My Boots, 3

Campaign
Agency Network: 
Published/Aired: 
April 2013

Description

Print advertisement created by Creative Factor, South Africa for Brazilia, within the category: Fashion.

Advertising Agency: Creative Factor, Durban, South Africa
Creative Director: Yogan Pillay
Art Director: Dane Mellem
Illustrator: Carl Peetz
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Highest Rated

kleenex's picture

I will give the ads a complete thumbs up.

kleenex
Activity Score 51098
Web Designer/Developer
kleenex's picture

I will give the ads a complete thumbs up.

kleenex
Activity Score 51098
Web Designer/Developer
certaintly's picture

looks pretty and looks like it's something that has a nice message, but im not sure i understand.
anyone care to explain?

certaintly
Activity Score 3994
Spanky's picture

She likes her boots so much she wouldn't take them off to get her tattoos. But that leads to the obvious problem, why did she take them off for the photoshoot?

Spanky
Activity Score 4899
Other
certaintly's picture

ahhh thanks.

i think the tattoo one is a bit of a stretch since it's not too common (thus not an insight) that people get their whole legs tattooed. arms yes, legs not so much.

the tanning one works better.

certaintly
Activity Score 3994
cvchitale's picture

Awsome...n my interpretation of it is....that part of the legs are only for her boots and nothing else. so that fits the bill for me.

cvchitale
Activity Score 1418
Copywriter
baliais's picture

Okay, this makes sense.

baliais
Activity Score 2618
Graphic Designer
Elson Miguel's picture

Quite cool, easy to get...nice.

Elson Miguel
Activity Score 110
Art Director
jackblack's picture

It would have made more sense to keep them on. No? Oh heck, it's just scam.

jackblack
Activity Score 2357
Art Director
feysal's picture

i would have to agree but then they may lose the element of exaggeration which i think they were aiming for.

feysal
Activity Score 2571
Art Director at Zilojo |

groovy baby!

certaintly's picture

it wouldnt work with the boots on cus then itd just be a woman with tattooed legs wearing boots...the viewer would assume the "boot" part of her legs are tattooed as well, which would defeat the whole purpose of the idea.

certaintly
Activity Score 3994
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