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Soldier Bear

Campaign
Agency Network: 
Published/Aired: 
July 2013

Description

Print advertisement created by Y&R, United Arab Emirates for Brax, within the category: House, Garden.

Advertising Agency: Y&R, Dubai, UAE
Chief Creative Officer: Shahir Zag
Creative Directors: Shahir Zag, Kalpesh Patankar, Joseph Bihag
Copywriter: Shahir Zag
Art Directors: Kalpesh Patankar, Joseph Bihag, Khaled Said
Photographer: James Day
Illustrator: Gitten Tom
Account Supervisor: Shaik Shibli
Advertiser's Supervisor: Talal Helali
Production Head: Amin Soltani
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certaintly's picture

appealing & fun

certaintly
Activity Score 3994
metis's picture

Cute, love it.

metis
Activity Score 413
Copywriter
lucyset's picture

Amazing adv!

lucyset
Activity Score 230
monoliz's picture

interesting, too much empty space

monoliz
Activity Score 1304
ancana22's picture

Muito bom

ancana22
Activity Score 276
Redator
CrackerJackFlash's picture

sweet.

CrackerJackFlash
Activity Score 19601
Creative Director |

www.crackerjackflash.com

mcBeth's picture

ahhhhhh!

mcBeth
Activity Score 90
Creative Director
kleenex's picture

Interesting concept.

kleenex
Activity Score 51110
Web Designer/Developer
adri10288's picture

The AD & CW must've high-fived each other when they struck gold with this concept! The best part is that you can make a million versions of these ads. Awesome stuff.

adri10288
Activity Score 337
Copywriter at Zebra Studios
certaintly's picture

i gotta say something here.
i dont understand what concept you guys are all referring to.
it's just a really sweet representation of the product's attributes. there is no concept.
great art and creative execution, but no "concept"

certaintly
Activity Score 3994
BLACKPIXEL's picture

nice

BLACKPIXEL
Activity Score 468
Graphic Designer
reves80's picture

Not a strong concept.. but very interesting visually

reves80
Activity Score 37
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