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Titanic

Campaign
Agency Network: 
Published/Aired: 
July 2011

Description

Print advertisement created by BBDO, United Arab Emirates for Braun, within the category: Electronics, Technology.

Caption

Unwanted body hair can be such a disaster. Get rid of it with the new Silk épil Expressive.

Advertising Agency: Impact BBDO, UAE
Executive Creative Director: Fouad Abdel Malak
Creative Director / Copywriter: Amit Kapoor
Associate Creative Director / Art Director / Illustrator: Dinesh Tharippa
BU General Manager: Talal Sheikh Elard
Account Manager: Noura Al Nazer
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bakamono's picture

So bad and I don't mean bad as in good. Yes we get it, you used Titanic + Disaster and managed to paste hair on top of the whole thing. Awesome! Not! How did Braun agree to this fiasco of an ad?

Why not try Twin Towers next or recent Japan tsunami?

bakamono
Activity Score 1002

because therefore it is

The JACK's picture

i think because of extra hair of captain, titanic was sank..

The JACK
Activity Score 438
Marketing Manager
kleenex's picture

I like the idea. I just do not think it sells the product right at all.

kleenex
Activity Score 51126
Web Designer/Developer
dean viii's picture

yes, let's use an overused cliche.

dean viii
Activity Score 1686
Creative Director
dbor's picture

Braun's ship crashed by Impact BBDO...

dbor
Activity Score 1455
Roger Keynes's picture

I'm king of the overstatement! ;)

Roger Keynes
Activity Score 5498
Copywriter |

The Jobless Writer
Will Think for Salary

bhuvneshwar.chd's picture

like this one also.

bhuvneshwar.chd
Activity Score 989
Graphic Designer at artist, illustator, designer |

"If you are irritated by every rub, how will you be polished?"
— Rumi

sakshi.89mahajan's picture

its sort of sick !!!

sakshi.89mahajan
Activity Score 88
Graphic Designer at Art Trainee at Bates 141
Lazarus's picture

Not good.

Lazarus
Activity Score 1536
Creative Director
Glut's picture

no idea, no hair art, no nothing

Glut
Activity Score 3935
Public Relations at Glut. Ideas Boutique.
Deepinheart's picture

bad copy

Deepinheart
Activity Score 24
vidya.shankaran's picture

LMAO! Hair today, Gone tomorrow

vidya.shankaran
Activity Score 724
SoCH_TO's picture

what is connection between product and visual ????

SoCH_TO
Activity Score 967
Art Director |

Live with Passion

ace85le's picture

This is over the top and underdelivers.

ace85le
Activity Score 3935
Marketing Manager |

-------------------------------

www.scorchidentity.com

Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages

sunilcreates's picture

get a good strategy planer.

sunilcreates
Activity Score 166
Creative Director at Olive, Mumbai
creative.vibes's picture

ekkkh!!!

creative.vibes
Activity Score 86
Art Director at Bluamobea, UAE
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