Advertisement

Violet

Campaign
Agency Network: 
Published/Aired: 
November 2009

Description

Photographer: G-Nie Arambulo

Print advertisement created by TBWA, Philippines for Boysen, within the category: House, Garden.

Caption

Paints with ISO 14001 environmental certification.

Advertising Agency: TBWA\Santiago Mangada Puno Makati City, The Philippines
Executive Creative Director: Melvin Mangada
Creative Director: Manuel Villafania
Copywriter: Bryan Siy
Account Supervisor: Kara Filamor
Art Directors: Manuel Villafania, Denise Tee
Print Producer: May Dalisay
Final Artist: Momay Quiroz
Production House: Adphoto
Log in or register to post comments
satrianee's picture

The whole series is a beauty. How nice and beautiful.

The black background is a great choice.

satrianee
Activity Score 3748
silvi's picture

Perfect design level

silvi
Activity Score 4172
Copywriter
jawtok's picture

Very well executed, nice concept

jawtok
Activity Score 183
Art Director at BBDO Cape Town
Rooster's picture
Rooster
Activity Score 125
satrianee's picture

I don't agree. It's paint. Idea can be used thousand times. Admit it bro.. This execution is way better then the aura.

satrianee
Activity Score 3748
munirgee's picture

Awesome

munirgee
Activity Score 454
Creative Director at Pakistan |

M Munir Bhatti
http://twitter.com/munirgee | http://facebook.com/munirgee | http://www.xperts.net.pk

pwucel's picture

Bright idea... audience can feel its about paint, also Ps imaging is great! ( congrats' my co-pinoy )

pwucel
Activity Score 158
Art Director at LinsAd (Singapore)
jpnyc's picture

nice art direction - but can anyone tell me what the idea is?

jpnyc
Activity Score 4
Art Director at Young & Rubicam New York
shwetakarumbaiah's picture

great execution! really makes u look at it..:

shwetakarumbaiah
Activity Score 13
JWT
riyelam's picture

Piece of art

riyelam
Activity Score 366
Graphic Designer at Linc Pen & Plastics Limited
Guest's picture

Its a shame that people would copy other peoples ideas just to win an award and so shameful that the people behind cannes would also be duped into believing that this concept was originally conceived by the agency behind this ad. And the people here share the same fate as the people behind cannes; DUPED into BELIEVING that this ad is an original concept! Look into this link to see what i mean: http://www.thedieline.com/blog/2008/06/aura.html

Guest
Guest's picture

I agree with you mate. So disappointing that this whole ad campaign was just an imitation of AURA Paint. What a great coincidence that they are both dealing in environmentally friendly Paint! Well I give credit to Carmichael Lynch Thorburn, Minneapolis who by the way created the packaging for Aura Paints and was obviously imitated/copied by this ad agency. Cheers again to Carmichael Lynch Thorburn, Minneapolis! Please do GIVE CREDIT WHERE CREDIT IS DUE!

Guest
Advertisement
15% off authentic images