Jazz Festival

Agency Network: 
April 2008

Retouching: Amin Daw.

Print advertisment created by BBDO, Saudi Arabia for Boogies Diner, within the category: Recreation, Leisure.

Advertising Agency: Impact BBDO, Jeddah, Saudi Arabia
Creative Director / Art Director / Copywriter: Ahmad Beck
Photography: Steve Kozman

Comments (20)

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mgriff21's picture
Activity Score 592

It took me a minute to realize that it's suppose to be the valves on a trumpet. But I get it. Nice idead. However, aren't there only three valves on a trumpet? Just curious.

I'm here doing this, but feel I should be there doing that. But to do that, I have to be doing this. Does this make sense or do I have to explain that?

Bundy Agency's picture
Bundy Agency
Activity Score 597

i think your right with trumpet , but perhaps its a flute or meant to represent notes.

Or perhaps its that people who listen to jazz are such a diverse group they're a wide range of heights from midgets to basketball players. kidding

cheza's picture
Activity Score 100

Ooh, I see that now, thanks to your comment. Thought kids were playing with the seats or something.

thirty6chambers's picture
Activity Score 1464

Did I go back in time?

Neil Levy's picture
Neil Levy
Activity Score 314

neil levy
not bad, but here's where i think you're going to lose some points on these executions: it's a little weird that it's called "the jazz festival". and that coupled with a diner as the key sponsor makes it feel a little fake. i wish it was for a bigger jazz festival (maybe with a city name attached) and the line that paid off the wide variety of images you'd see in the campaign would be something like "when you love jazz, you see it everywhere." not the crappy way i just wrote it, but that kind of thought. a cool start to a bigger campaign perhaps.

Crisp One's picture
Crisp One
Activity Score 2005

i thought it was a midget awareness campaign at first glace

Jet Propulsion Lab's picture
Jet Propulsion Lab
Activity Score 10679

That's the first thing that came to my mind, too.
Midgets have the same rights as the rest of us do. They just have harder time ordering their drinks over the counter. And when they get all drunk and fall off the stool, they hurt less...

Rog's picture
Activity Score 6080

Very old idea.

>>>> That's not an ad. THIS is an ad.

kurtberengeiger's picture
Activity Score 7323

If that's the actual interior of "Boogie's Diner", then this is really quite nice.

funky_frogii's picture
Activity Score 2538

it is not the actual interior ..... they are just explaining with the cant be better then this............keep it up guys.

Infected by a virus called CREATIVE | "And ya I Love Everything" |

booble's picture
Activity Score 89


pindaro's picture
Activity Score 524


theanc's picture
Activity Score 2783
fersvax's picture
Activity Score 1239

Seen it. Besides, trumpets have just 3 valves.


Helluvanidea's picture
Activity Score 6

Aw, that's cool.

jazarah's picture
Activity Score 1262

i like it

All ears's picture
All ears
Activity Score 233

Took me a while to get it but I got it eventually. By the way the copy should read proud sponsor of the... Not proudly sponsor of the...

ArchieLeech's picture
Activity Score 82

It's been done before in 2004 in Aussie for a Jazz night in a cafe/bar.
There was a big kerfuffle at the time cos' the agency supposedly ripped the idea out of a students' portfolio without crediting them.
If you want to know where you can find it, I'm sure Campaign Brief knows, as they ran the story.

Atul personal's picture
Atul personal

Seen it before from Percept Mumbai, India.
But both of then sound to me very cold.
Just another ad with visual in vougue.
Graphic idea & all that...

Guest's picture

its a clever copy of another ad. However the CD is known to be perfect copier of other ideas and concepts.
Nothing is really significant in it