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addyhoch10's picture

i really like this one - simple and striking.
not sure about the other ones.
the sunset is just a red cirlce if you don't know the whole campaign. the torch one is ok.
what are these bars in the 'yellow 2' ad supposed to be? neon lamps?

addyhoch10
Activity Score 2592
Art Director
the_ashlands's picture

yup..pretty sure those are lamps..

great campaign!!!

the_ashlands
Activity Score 1394
Graphic Designer |

www.ashlandic.com

slim's picture

it's a grate.

slim
Activity Score 1047
Copywriter
jennywhx's picture

so this some days ago, but still, nice. like it. what is with the red one..a circle? perhaps they can add some funny elements like red=fire and tat's a baked chicken...sort of that :P

jennywhx
Activity Score 1142
Other |

http://jennywhx.blogspot.com jwhx:Visionary

kc_brock's picture

i thought the red was a stop light. and the yellow is the at the point of view looking up through a grate w/ the outside light coming in. that's what's kinda cool about this campaign. it's interpretive. these items could be something a little different to each viewer.
this campaign has a lot of meat to it.
pretty easy product, but great job with the execution.

kc_brock
Activity Score 703
Art Director |

rd

juanguzman78's picture

I really like this print campaign a lot. It's not only visually appealing but it got a great payoff; just by having the product itself, no tagline necessary.
Simple and straight to the point. Love how they managed to include different colors per piece.
This is the kind of campaign that makes you go: "Hmmm! I was just there, but they did it first".
Clapping.

juanguzman78
Activity Score 44
Copywriter
fauxjebus's picture

I agree. Great campaign, wish I had it in my book!

fauxjebus
Activity Score 498
Art Director at WAX
ctankep's picture

Now, THIS is advertising at its best.
Thankful product though, but great execution.

ctankep
Activity Score 6
Art Director
sraffa's picture

Excellent. Bravo.

sraffa
Activity Score 4
Copywriter
Adbabel's picture

Hurrah to simplicity! beautiful campaign! but love this one the most!!!

Adbabel
Activity Score 54
Copywriter
palinode's picture

Love this one.

palinode
Activity Score 6
Other
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